Prenatal Vitamin Gummies
MaybeAn estimated 0.0% of orders come back. But demand is soft, at -4.1% this quarter, so Prenatal Vitamin Gummies is a Maybe.
- Flapen Score
- 59 / 100Top 13% of 14,768 Health & Household niches · +10 vs the category median of 4959
- Market size
- $2.7M/yr1.1M searches / yr
- 90-day growth
- -4.1%search demand this quarter
- Competition
- 69%top-5 click share · 12 brands · 638 sellers
Flapen Score
Prenatal Vitamin Gummies against its category
The dotted line is the Health & Household average. Past it, Prenatal Vitamin Gummies is stronger. Inside it, weaker.
Market
The Prenatal Vitamin Gummies market on Amazon at a glance
Shoppers on Amazon United States searched for Prenatal Vitamin Gummies 1.1M times last year and spent an estimated $2.7M. The top 5 brands take 81% of clicks. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 12.7% of those searches ended in a purchase.
Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.7% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.7M a year.
- Searches, last 12 months
- 1.1M
- Growth, 90 days vs prior 90
- -4.1%
- Conversion, latest week
- 12.7%
- Market size, estimated
- $2.7Ma year
- Peak month
- November1.8× the quietest month
- Top search term
- prenatal gummies331K searches a year
02 · Price
A sale here is worth $18.93.
Listings sell for $18.93 on average, from $7.53 to $36.84. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 10,000 to 12,500 of them. At $18.93 that is $189K to $237K a year per listing.
- Average price
- $18.93inside the $15 to $100 sweet spot
- Price range
- $7.53–$36.84
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 10,000–12,500
- Revenue per listing a year
- $189K–$237K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #137 within Multivitamins. It carries 6,087 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #137in Multivitamins
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 6,087per listing
- Listings tracked
- 14
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Prenatal Vitamin Gummies products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
OLLY Prenatal Multivitamin Gummy Daily Multi Blend for Mommy & Baby Folic Acid Omega 3 DHA Vitamins A & D Sweet Citrus Flavored 42 Day Supply - 84 Count
- Price
- $15.12
- Rating
- 4.6/5
- Reviews
- 13,790
- Age
- 2y ago

OLLY Prenatal Multivitamin Gummy Daily Multi Blend for Mommy & Baby Folic Acid Omega 3 DHA Vitamins A & D Sweet Citrus Flavored 30 Day Supply - 60 Count
- Price
- $11.51
- Rating
- 4.6/5
- Reviews
- 13,790
- Age
- 10y ago

Amazon Basics Prenatal & DHA Gummy Raspberry & Lemon Flavor 90 Count (Previously Solimo)
- Price
- $7.53
- Rating
- 4.6/5
- Reviews
- 7,318
- Age
- 5y ago

vitafusion PreNatal Gummy Vitamins Raspberry Lemonade Flavor Prenatal Vitamin Supplement for Women with Folate and DHA 45 Day Supply 90 Count
- Price
- $9.55
- Rating
- 4.5/5
- Reviews
- 23,330
- Age
- 16y ago

SmartyPants Prenatal Multivitamin Gummies with Omega 3 DHA/EPA Methylfolate Biotin Vitamins D3 C B12 B6 A K and Zinc Gluten Free Clean Label Two Fruit Flavors 90 Gummies (30 Day Supply)
- Price
- $25.44
- Rating
- 4.5/5
- Reviews
- 594
- Age
- 1y ago
Trending
estimated 90-day click momentum
Prenatal Vitamins for Women with Methylfolate Vegan Omega-3 DHA Organic Food Blend Probiotics Iron Vitamin D3 B6 B12 Choline Sugar Free Multivitamin for Women During & Post Pregnancy 120 Cts
- Price
- $36.84
- Rating
- 4.7/5
- Reviews
- 185
- Age
- 1y ago

One A Day Prenatal Vitamins for Women Gummies- Pregnancy Vitamins for Women with Folic Acid DHA Iodine Prenatal Gummies Iron-Free 120 Ct (Packaging May Vary)
- Price
- $20.99
- Rating
- 4.0/5
- Reviews
- 3,134
- Age
- 10y ago

OLLY Prenatal Multivitamin Gummy Daily Multi Blend for Mommy & Baby Folic Acid Omega 3 DHA Vitamins A & D Sweet Citrus Flavored 42 Day Supply - 84 Count
- Price
- $15.12
- Rating
- 4.6/5
- Reviews
- 13,790
- Age
- 2y ago

Nature Made Prenatal Gummies with DHA and Folic Acid 60 Gummies
- Price
- $16.11
- Rating
- 4.4/5
- Reviews
- 1,687
- Age
- 7y ago

Natures Bounty Optimal Solutions Essential Prenatal Gummies Folic Acid and Iodine Omega 3 and DHA 50 Count 25 Total Servings
- Price
- $11.02
- Rating
- 4.5/5
- Reviews
- 4,157
- Age
- 8y ago
Newest
by launch date
Prenatal Vitamins for Women with Methylfolate Vegan Omega-3 DHA Organic Food Blend Probiotics Iron Vitamin D3 B6 B12 Choline Sugar Free Multivitamin for Women During & Post Pregnancy 120 Cts
- Price
- $36.84
- Rating
- 4.7/5
- Reviews
- 185
- Age
- 1y ago

SmartyPants Prenatal Multivitamin Gummies with Omega 3 DHA/EPA Methylfolate Biotin Vitamins D3 C B12 B6 A K and Zinc Gluten Free Clean Label Two Fruit Flavors 90 Gummies (30 Day Supply)
- Price
- $25.44
- Rating
- 4.5/5
- Reviews
- 594
- Age
- 1y ago

MARYRUTHS Organic Prenatal Vitamins for Women Gummies 30 Servings
- Price
- $25.81
- Rating
- 4.6/5
- Reviews
- 1,427
- Age
- 2y ago

Prenatal Vitamin Gummies with DHA | Vegan Prenatal Vitamins for Women with Omega 3 Methylfolate Choline & D3 Pregnancy Vitamins for Fetal Development | Gummy Multivitamin Supplement 120 Count
- Price
- $26.73
- Rating
- 3.7/5
- Reviews
- 1,852
- Age
- 2y ago

OLLY Prenatal Multivitamin Gummy Daily Multi Blend for Mommy & Baby Folic Acid Omega 3 DHA Vitamins A & D Sweet Citrus Flavored 42 Day Supply - 84 Count
- Price
- $15.12
- Rating
- 4.6/5
- Reviews
- 13,790
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 flat
Sellers
638
Est. top-5 brand share
81%
Top 20: 100%
Est. top-5 click share
69%
Top 20: 100%
Open market
15%
- OLLY49%
- Amazon Basics12%
- Vitafusion8%
- SmartyPants7%
- Nature Made6%
- Nature's Bounty Optimal Solutions4%
- Open — no brand owns it (6 brands, 15%)
Demand
Prenatal Vitamin Gummies search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.8×
Search terms
Top Prenatal Vitamin Gummies search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- prenatal gummies331K/yr
- olly prenatal gummies150K/yr
- prenatal gummies for women121K/yr
- prenatal vitamins for women gummies127K/yr
- olly prenatal60K/yr
- gummy prenatal vitamins59K/yr
- prenatal gummies with iron33K/yr
- vitafusion prenatal gummies32K/yr
- prenatal gummy38K/yr
- prenatal vitamins gummies55K/yr
Reviews and returns
What reviews say buyers love and hate about Prenatal Vitamin Gummies
We read the reviews and the return reasons for every product selling here.
“Strong fishy taste”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Prenatal Vitamin Gummies questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









