Prenatal Iron
MaybeAn estimated 0.0% of orders come back. But shoppers spend an estimated $70K a year here, so Prenatal Iron is a Maybe.
- Flapen Score
- 52 / 100Top 36% of 14,768 Health & Household niches · +3 vs the category median of 4952
- Market size
- $70K/yr59K searches / yr
- 90-day growth
- +32.4%search demand this quarter
- Competition
- 59%top-5 click share · 13 brands · 607 sellers
Flapen Score
Prenatal Iron against its category
The dotted line is the Health & Household average. Past it, Prenatal Iron is stronger. Inside it, weaker.
Market
The Prenatal Iron market on Amazon at a glance
Shoppers on Amazon United States searched for Prenatal Iron 59K times last year and spent an estimated $70K. The top 5 brands take 80% of clicks. Demand peaks in Jul. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 5.1% of those searches ended in a purchase.
Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +32.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.
- Searches, last 12 months
- 59K
- Growth, 90 days vs prior 90
- +32.4%
- Conversion, latest week
- 5.1%
- Market size, estimated
- $70Ka year
- Peak month
- July5.9× the quietest month
- Top search term
- prenatal iron20K searches a year
02 · Price
A sale here is worth $23.27.
Listings sell for $23.27 on average, from $10.28 to $39.68. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $23.27 that is $2K to $6K a year per listing.
- Average price
- $23.27inside the $15 to $100 sweet spot
- Price range
- $10.28–$39.68
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$6K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,091 within Iron. It carries 5,169 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #1,091in Iron
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 5,169per listing
- Listings tracked
- 22
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 80 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 80 months
Products
Top Prenatal Iron products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
MaryRuths Prenatal & Postnatal Iron Liquid Sugar Free Vegan 15.22 Fl Oz
- Price
- $30.77
- Rating
- 4.4/5
- Reviews
- 2,452
- Age
- 6y ago

Needed. Prenatal Iron Supplement - Pregnancy Breastfeeding Postpartum - Aids Energy Birth Weight & Babys Neural Development - Non-Constipating & Gentle on Stomach - Flexible Dosing for Pregnancy
- Price
- $21.59
- Rating
- 4.6/5
- Reviews
- 627
- Age
- 5y ago

Pink Stork Iron for Women with Vitamin C 60 Capsules 2-Month Supply
- Price
- $26.17
- Rating
- 4.7/5
- Reviews
- 892
- Age
- 6y ago

THORNE - Iron Bisglycinate - 25 mg Iron Supplement for Enhanced Absorption Without Gastrointestinal Side Effects* - NSF Certified for Sport - Gluten-Free - 60 Servings
- Price
- $15.64
- Rating
- 4.7/5
- Reviews
- 8,578
- Age
- 12y ago

MaryRuths Liquid Iron Supplement for Women Men & Kids 15.22 Fl Oz Vegan
- Price
- $30.84
- Rating
- 4.5/5
- Reviews
- 7,319
- Age
- 6y ago
Trending
estimated 90-day click momentum
Prenatal Iron 18mg Gentle Ferrous Bisglycinate + Vitamin C Pregnancy
- Price
- $14.97
- Rating
- 4.9/5
- Reviews
- 21
- Age
- 5mo ago

MARYRUTHS Postnatal & Prenatal Liquid Multivitamin for Women | Selenium | Folate | Healthy Fetal Development | Prenatal Vitamins | Vegan | Non-GMO | Sugar Free | Gluten Free | 16 oz
- Price
- $20.77
- Rating
- 4.2/5
- Reviews
- 3,835
- Age
- 1y ago

Doctors Recipes Iron Supplement for Pregnant Women Chelated Iron Bisglycinate with Vitamin C for High Absorption Gentle Red Blood Cell Production Support 60 Vegan Caps
- Price
- $10.28
- Rating
- 4.6/5
- Reviews
- 84
- Age
- 11mo ago

MaryRuths Liquid Iron Supplement for Women Men & Kids 15.22 Fl Oz Vegan
- Price
- $30.84
- Rating
- 4.5/5
- Reviews
- 7,319
- Age
- 6y ago

Ritual Iron Bisglycinate Supplement 60mg - 48-Hour Dosing - 15 Capsules
- Price
- $23.82
- Rating
- 4.5/5
- Reviews
- 305
- Age
- 11mo ago
Newest
by launch date
Prenatal Iron 18mg Gentle Ferrous Bisglycinate + Vitamin C Pregnancy
- Price
- $14.97
- Rating
- 4.9/5
- Reviews
- 21
- Age
- 5mo ago

Ritual Iron Bisglycinate Supplement 60mg - 48-Hour Dosing - 15 Capsules
- Price
- $23.82
- Rating
- 4.5/5
- Reviews
- 305
- Age
- 11mo ago

Doctors Recipes Iron Supplement for Pregnant Women Chelated Iron Bisglycinate with Vitamin C for High Absorption Gentle Red Blood Cell Production Support 60 Vegan Caps
- Price
- $10.28
- Rating
- 4.6/5
- Reviews
- 84
- Age
- 11mo ago

MARYRUTHS Postnatal & Prenatal Liquid Multivitamin for Women | Selenium | Folate | Healthy Fetal Development | Prenatal Vitamins | Vegan | Non-GMO | Sugar Free | Gluten Free | 16 oz
- Price
- $20.77
- Rating
- 4.2/5
- Reviews
- 3,835
- Age
- 1y ago

OLLY Delightful Iron Chewable Tablet Iron Supplement from AB Fortis Fruit Punch Flavored 30 or 20 Day Supply - 60 Count
- Price
- $12.90
- Rating
- 4.5/5
- Reviews
- 1,137
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
607
Est. top-5 brand share
80%
Top 20: 100%
Est. top-5 click share
59%
Top 20: 98%
Open market
15%
- MARYRUTH'S33%
- Needed.18%
- Pink Stork15%
- THORNE8%
- Doctor's Recipes6%
- OLLY5%
- Open — no brand owns it (7 brands, 15%)
Demand
Prenatal Iron search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 5.9×
Search terms
Top Prenatal Iron search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- prenatal iron20K/yr
- prenatal iron supplement12K/yr
- iron prenatal9K/yr
- prenatal iron supplement for women7K/yr
- vegan prenatal iron3K/yr
- mary ruth prenatal iron5K/yr
- mary ruth iron prenatal3K/yr
Reviews and returns
What reviews say buyers love and hate about Prenatal Iron
We read the reviews and the return reasons for every product selling here.
“Strong fishy taste”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Prenatal Iron questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









