Premom

Shoppers searched for this 609K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.

Searches, last 12 months

609K

Growth, 90 days vs prior 90

-9.0%

Conversion, latest week

12.6%

Market size, estimated

$1.6Ma year

Peak month

June2.7× the quietest month

Top search term

pdg test strips141K searches a year

Listings sell for $20.59 on average, from $9.74 to $44.02. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At $20.59 that is $62K to $82K a year per listing.

Average price

$20.59inside the $15 to $100 sweet spot

Price range

$9.74–$44.02

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

3,000–4,000

Revenue per listing a year

$62K–$82K

Returns

0.6%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #123 within Home Tests. It carries 20,837 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.7%

Average rank

#123in Home Tests

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

20,837per listing

Listings tracked

17

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

48 months