Pregnancy Announcement Scratch Off

Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months

58K

Growth, 90 days vs prior 90

-9.4%

Conversion, latest week

5.0%

Market size, estimated

$28Ka year

Peak month

December2.0× the quietest month

Top search term

pregnancy announcement scratch off17K searches a year

Listings sell for $9.57 on average, from $6.03 to $25.00. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $9.57 that is $957 to $2K a year per listing.

Average price

$9.57under the $15 to $100 sweet spot

Price range

$6.03–$25.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$957–$2K

Returns

2.6%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.8% of listings are out of stock. The average listing ranks #151 within Stationery Supplies. It carries 435 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

15.8%

Average rank

#151in Stationery Supplies

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

435per listing

Listings tracked

16

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

26 months