Prebiotics and Probiotics for Women
PassPrebiotics and Probiotics for Women scores 68 out of 100, a Pass. Shoppers spend an estimated $3.1M a year here, demand is soft, at -2.3% this quarter, and an estimated 0.0% of orders come back.
- Flapen Score
- 68 / 100Top 2% of 14,768 Health & Household niches · +19 vs the category median of 4968
- Market size
- $3.1M/yr1.6M searches / yr
- 90-day growth
- -2.3%search demand this quarter
- Competition
- 39%top-5 click share · 25 brands · 657 sellers
Flapen Score
Prebiotics and Probiotics for Women against its category
The dotted line is the Health & Household average. Past it, Prebiotics and Probiotics for Women is stronger. Inside it, weaker.
Market
The Prebiotics and Probiotics for Women market on Amazon at a glance
Shoppers on Amazon United States searched for Prebiotics and Probiotics for Women 1.6M times last year and spent an estimated $3.1M. The top 5 brands take 55% of clicks. Flapen scores it 68 out of 100, a Pass.
01 · Demand
An estimated 8.6% of those searches ended in a purchase.
Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved -2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.1M a year.
- Searches, last 12 months
- 1.6M
- Growth, 90 days vs prior 90
- -2.3%
- Conversion, latest week
- 8.6%
- Market size, estimated
- $3.1Ma year
- Peak month
- July1.4× the quietest month
- Top search term
- prebiotics and probiotics292K searches a year
02 · Price
A sale here is worth $22.05.
Listings sell for $22.05 on average, from $8.60 to $57.15. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 2,500 to 3,000 of them. At $22.05 that is $55K to $66K a year per listing.
- Average price
- $22.05inside the $15 to $100 sweet spot
- Price range
- $8.60–$57.15
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 125K–150K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- $55K–$66K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #74 within Digestive Supplements. It carries 22,035 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #74in Digestive Supplements
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 22,035per listing
- Listings tracked
- 40
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Prebiotics and Probiotics for Women products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Physicians CHOICE Probiotics 60 Billion CFU - 10 Strains + Organic Prebiotics - Immune Digestive & Gut Health - Supports Occasional Constipation Diarrhea Gas & Bloating - for Women & Men - 30ct
- Price
- $23.28
- Rating
- 4.6/5
- Reviews
- 143,751
- Age
- 8y ago
Amazon Brand - Solimo Prebiotic & Probiotic Gummies 2 Billion CFU Blue Raspberry 50 Count (2 per Serving)
- Price
- $8.72
- Rating
- 4.5/5
- Reviews
- 17,701
- Age
- 7y ago
Totaria 5-in-1 Probiotic Prebiotic & Postbiotic for Women Men 60 Billion CFU 24 Strains w/Digestive Enzymes Prebiotic Fiber Slippery Elm Daily Complete Immune Gut Health 120 Day Supply
- Price
- $20.81
- Rating
- 4.5/5
- Reviews
- 832
- Age
- 8mo ago
vH Essentials Probiotics for Women with Prebiotics Cranberry & Vitamin C - 120 Capsules (60 Day Supply) -Probiotics Support Gut Balance Health & Urinary Tract Health for Women
- Price
- $13.38
- Rating
- 4.6/5
- Reviews
- 42,928
- Age
- 4y ago
Physicians CHOICE Probiotics for Women - PH Balance Digestive UT & Feminine Health - 50 Billion CFU - 6 Unique Strains for Her - Organic Prebiotics Cranberry Extract+ - Women Probiotic - 30 CT
- Price
- $23.06
- Rating
- 4.6/5
- Reviews
- 56,716
- Age
- 8y ago
Trending
estimated 90-day click momentumTotaria 5-in-1 Probiotic Prebiotic & Postbiotic for Women Men 60 Billion CFU 24 Strains w/Digestive Enzymes Prebiotic Fiber Slippery Elm Daily Complete Immune Gut Health 120 Day Supply
- Price
- $20.81
- Rating
- 4.5/5
- Reviews
- 832
- Age
- 8mo ago
OMOGS Probiotics 120 Billion CFUs 18 Strains with 3 Organic Prebiotics & Vitamin C Nutritional Supplement for Women Men & Kids Support Metabolism Immunity and Digestive Health Non-GMO 120 Tablets
- Price
- $8.78
- Rating
- 4.5/5
- Reviews
- 1,711
- Age
- 4y ago
Earths Pearl Probiotics for Women & Men & Kids - Pearl-Shaped Probiotic & Prebiotics with BIO-Tract 4 Billion CFU Gut Health Support (60-Day Supply)
- Price
- $26.83
- Rating
- 4.5/5
- Reviews
- 14,504
- Age
- 11y ago
Happy V Dr. Formulated Vaginal Probiotics for Women Odor & Itch Support Urinary & Gut Health pH Balance | Womens Daily Probiotic with Patented Prebiotics & Lactobacillus for Feminine Wellness
- Price
- $41.57
- Rating
- 4.4/5
- Reviews
- 7,565
- Age
- 7y ago
Prebiotics and Probiotics | 50 Billion CFU 16 Probiotic Strains & Inulin Prebiotic Fiber | Delayed Release Capsules | Gut Health Support | Prebiotics and Probiotics for Women & Men | Non-GMO | 60 Ct
- Price
- $21.26
- Rating
- 4.6/5
- Reviews
- 6,985
- Age
- 7y ago
Newest
by launch dateTotaria 5-in-1 Probiotic Prebiotic & Postbiotic for Women Men 60 Billion CFU 24 Strains w/Digestive Enzymes Prebiotic Fiber Slippery Elm Daily Complete Immune Gut Health 120 Day Supply
- Price
- $20.81
- Rating
- 4.5/5
- Reviews
- 832
- Age
- 8mo ago
Nature Made Probiotic + Prebiotic Fiber Gummies for Daily Gut Health Fiber Supplement 50 Gummies
- Price
- $16.39
- Rating
- 4.5/5
- Reviews
- 1,695
- Age
- 1y ago
Align Probiotic 3-in-1 Biotic Gummies Prebiotic + Probiotic + Postbiotic #1 Doctor Recommended Probiotic Brand Helps Relieve Occasional Bloating* BlackBerry Flavor 50 Gummies
- Price
- $24.08
- Rating
- 4.6/5
- Reviews
- 1,262
- Age
- 1y ago
Seed DS-01 Daily Synbiotic - Prebiotic and Probiotic for Women & Men - Digestive Health Gut Health Immune Support Bloating & Constipation Relief - Vegan & Shelf-Stable - 30-Day Starter (60ct)
- Price
- $57.15
- Rating
- 4.4/5
- Reviews
- 7,489
- Age
- 2y ago
OLLY Probiotic + Prebiotic Gummy Digestive Support and Gut Health 500 Million CFUs Fiber Adult Chewable Supplement for Men and Women Peach 60 Day Supply - 60 Count
- Price
- $20.35
- Rating
- 4.5/5
- Reviews
- 28,380
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 39% of clicks, no more. An open shelf where new products get seen.
Brands
25 flat
Sellers
657
Est. top-5 brand share
55%
Top 20: 96%
Est. top-5 click share
39%
Top 20: 81%
Open market
38%
- Physician's CHOICE19%
- vH essentials11%
- OLLY9%
- Amazon Basics8%
- Totaria8%
- Align7%
Demand
Prebiotics and Probiotics for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Prebiotics and Probiotics for Women search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- prebiotics and probiotics292K/yr
- probiotic prebiotic247K/yr
- pre and probiotics for women240K/yr
- prebiotics and probiotics for women250K/yr
- pre and probiotics88K/yr
- prebiotics for women84K/yr
- pro and prebiotics for women58K/yr
- probiotic and prebiotic44K/yr
- prebiotic probiotic42K/yr
- prebiotic and probiotic32K/yr
Reviews and returns
What reviews say buyers love and hate about Prebiotics and Probiotics for Women
We read the reviews and the return reasons for every product selling here.
“Never worked”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Prebiotics and Probiotics for Women questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data