Skip to content

Powerflex

Fail

Shoppers spend an estimated $43K a year here, so Powerflex is a Fail.

Flapen Score
46
46 / 100
Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 49
Market size
$43K/yr37K searches / yr
90-day growth
-4.8%search demand this quarter
Competition
55%top-5 click share · 12 brands · 18 sellers

Flapen Score

Powerflex against its category

The dotted line is the Health & Household average. Past it, Powerflex is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Powerflex market on Amazon at a glance

Shoppers on Amazon United States searched for Powerflex 37K times last year and spent an estimated $43K. The top 5 brands take 85% of clicks. Demand peaks in Sep. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.

Searches, last 12 months
37K
Growth, 90 days vs prior 90
-4.8%
Conversion, latest week
5.9%
Market size, estimated
$43Ka year
Peak month
September2.0× the quietest month
Top search term
powerflex tape13K searches a year

02 · Price

A sale here is worth $19.26.

Listings sell for $19.26 on average, from $8.00 to $68.18. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $19.26 that is $2K to $5K a year per listing.

Average price
$19.26inside the $15 to $100 sweet spot
Price range
$8.00–$68.18
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #308 within Braces, Splints & Supports. It carries 1,463 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#308in Braces, Splints & Supports
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
1,463per listing
Listings tracked
23

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
66 months

Products

Top Powerflex products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

18

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

55%

Top 20: 97%

Open market

11%

  • Brand 146%
  • Brand 218%
  • Brand 310%
  • Brand 47%
  • Brand 55%
  • Brand 64%
  • Open — no brand owns it (6 brands, 11%)

Demand

Powerflex search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 2.0×

Search terms

Top Powerflex search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • powerflex tape13K/yr
  • powerflex10K/yr
  • power flex tape athletic6K/yr
  • power flex4K/yr
  • powerflex athletic tape4K/yr

Reviews and returns

What reviews say buyers love and hate about Powerflex

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Adhesion/Stickiness”
0.6%of orders come back
“Does not adhere to itself”
A buyer, on “Adhesion/Stickiness”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Powerflex questions

Answered from the same tracked data.