Power Bars Protein Bars

Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.3% of those searches ended in a purchase. Searches in the last 90 days moved -2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.6M a year.

Searches, last 12 months

2.2M

Growth, 90 days vs prior 90

-2.4%

Conversion, latest week

16.3%

Market size, estimated

$5.6Ma year

Top search term

cliff bars902K searches a year

Listings sell for $15.85 on average, from $6.86 to $40.03. Amazon reports units sold in ranges. This niche sold 400K to 500K a year. The average listing sells 15,000 to 20,000 of them. At $15.85 that is $238K to $317K a year per listing.

Average price

$15.85inside the $15 to $100 sweet spot

Price range

$6.86–$40.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

400K–500K

Units per listing a year

15,000–20,000

Revenue per listing a year

$238K–$317K

Returns

0.0%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #195 within Endurance & Energy. It carries 1,230 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

97%

Out of stock, average day

0.0%

Average rank

#195in Endurance & Energy

Average rating

4.58 starsAmazon United States average 4.42 stars

Average reviews

1,230per listing

Listings tracked

31

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

77 months