Is potty mints profitable to sell on Amazon United States?

The niche generates $100K/yr across 10 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -15.4%. Flapen's verdict: Skip it (46/100).

How competitive is the potty mints niche?

7 brands and 13 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 91% of demand.

What do buyers complain about in potty mints?

Top complaints mined from reviews: Smell, Functionality-Overall, Value For Money. The return rate is 0.5%.

What does it cost to enter the potty mints niche?

Listings span $10.59–$23.91; the average listing price is $16.68 (sweet spot $15–$100). The average incumbent carries 2,531 reviews — the moat a new listing must climb.

potty mints

Skip it

Soft demand (-15.4% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Avg price

Great$16.68

avg listing price — sweet spot $15–$100

Conversion

Good6.9%

search→purchase rate — share of searches ending in a sale

Price range

Good$10.59–$23.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,531.3

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$100K

$100K/yr · 87K searches

Brand share

Bad91%

top-5 brand share — brand-locked demand

Growth

Bad-15.4%

90-day search growth — must beat 0% to launch

Competition

Bad80%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United States niche tracking, potty mints is a $100K/yr Amazon United States market (87K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 46/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

potty mints market data

Units sold / yr: 6K–8K; avg 1,000–1,250/product
Revenue / yr: $100K–$133K; units × avg price
Conversion rate: 6.9%
Avg BSR: #305
Page quality: 0%
Prime: 100%
Sponsored: 70%
Out of stock: 1.1%
Avg brand age: 59 months
Avg seller age: 159 days

Competition & brand share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

Brands

7 rising

Sellers

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

Poo-Pourri53%
DUDE Wipes14%
POTTY MINTS11%
Never There7%
Sheet Happens6%
Plop Star5%
Open — no brand owns it (1 brand, 4%)

Demand

Weekly Amazon search volume, last 31 weeks — -15.4% search growth over the last 90 days.

Open Trend

Top potty mints search terms

pre poo powder6K/yr +13.2%1.6% conv.
poopourri pods13K/yr -17.7%9.1% conv.
poo pourri pods11K/yr -19.0%8.8% conv.
potty pods11K/yr -21.2%5.7% conv.
potty mints10K/yr -19.0%7.2% conv.
potty pods poo pourri8K/yr -17.1%8.6% conv.
pre poop powder3K/yr +4.7%1.5% conv.
poo pourri potty pods5K/yr +43.1%7.9% conv.
potty mints for toilet7K/yr -33.6%7.1% conv.
pottymints4K/yr +22.4%7.8% conv.

All search terms

Top potty mints products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Poo~Pourri Original Citrus Before-You-Go 2-in-1 Toilet Potty Pods 20ct - Bathroom Odor Remover & Toilet Cleaner - Plant Based Ingredients & Essential Oils - with Lemon Bergamot & Lemongrass Scent

Poo-Pourri$10.974.3★3,322 rev

DUDE Wipes DUDE Bombs Toilet Stank Eliminator - 2-in-1 Air Freshener and Toilet Bowl Cleaner - 1 Pack (40 Pods) - Deodorizing Blend of Lavender Cedar Lime and Eucalyptus

DUDE Wipes$13.414.4★15,552 rev

Never There Toilet Foam Bombs - 14 Count Discreet & Portable Lavender Scent Foaming Powder | On-The-Go Toilet Refresher for Bathroom Anxiety | Instantly Eliminates Odor Sound & Stains

Never There$14.794.1★279 rev

Sheet Happens Pre-Poo Toilet Sheets Lavender Field Scent 2 Pack 40 Dissolvable Odor-Stopping Sheets Toilet Spray Alternative That Removes Poop Odor Quietly Septic Safe Travel Essentials

Sheet Happens$10.593.6★130 rev

Poo-Pourri Before-You-Go 2-in-1 Toilet Potty Pods Original Citrus 5 Ct Bathroom Odor Deodorizer and Toilet Cleaner with Essential Oils Lemon Bergamot and Lemongrass Scent (Pack of 4)

Poo-Pourri$11.784.3★3,322 rev

Newest

by launch date

Sheet Happens Pre-Poo Toilet Sheets Lavender Field Scent 2 Pack 40 Dissolvable Odor-Stopping Sheets Toilet Spray Alternative That Removes Poop Odor Quietly Septic Safe Travel Essentials

Sheet Happens$10.59130 rev

8mo ago

Plop Star Toilet Tablets Odor Eliminator Bathroom Toilet Deodorizer Drop Ins for Odor Control Toilet Freshener Tablets for Smell Eliminator Home Bathroom Deodorizer 40 Pack | As Seen on Shark Tank

Plop Star$14.7364 rev

8mo ago

Poo-Pourri Before-You-Go 2-in-1 Toilet Potty Pods Original Citrus 5 Ct Bathroom Odor Deodorizer and Toilet Cleaner with Essential Oils Lemon Bergamot and Lemongrass Scent (Pack of 4)

Poo-Pourri$11.783,322 rev

9mo ago

POTTY MINTS$23.91615 rev

1y ago

POTTY MINTS$23.80615 rev

1y ago

What buyers say about potty mints

What buyers praise and complain about, mined from review topics.

What buyers love

Smell35%

“Smelling Great”

Ease Of Use9%

“Easy to use”

Advertised Vs Actual Product6%

“It works as advertised”

Spray/Flow6%

“Better than sprays”

Quality-Overall6%

“Quality: Good quality tablets”

Value For Money5%

“Good price”

Ease Of Cleaning4%

“Clean as Can Be”

Efficiency4%

“Works well”

Portability3%

“are very portable for traveling”

Strength2%

“Effective”

What buyers complain about

Smell43%

“No smell”

Functionality-Overall9%

“does not work as intended”

Value For Money7%

“a tad expensive”

Ease Of Use4%

“need to be easier to open”

Advertised Vs Actual Product3%

“Not as advertised”

Ease Of Cleaning3%

“Zero cleaning and barely any scent”

Residue2%

“then leave a slight blue residue”

Spray/Flow2%

“Does not work as well as the spray”

Size-Overall2%

“Small”

Solubility1%

“No, these are a dissolving tablet”

Top return reasons

Smell45%

Functionality-Overall17%

Advertised Vs Actual Product15%

Size-Overall4%

Value For Money2%

Stain Resistance2%

Product Condition1%

Ease Of Cleaning1%

Leak-Proof1%

Compatibility-Overall1%

Common questions

Is potty mints profitable to sell on Amazon United States?: The niche generates $100K/yr across 10 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -15.4%. Flapen's verdict: Skip it (46/100).
How competitive is the potty mints niche?: 7 brands and 13 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in potty mints?: Top complaints mined from reviews: Smell, Functionality-Overall, Value For Money. The return rate is 0.5%.
What does it cost to enter the potty mints niche?: Listings span $10.59–$23.91; the average listing price is $16.68 (sweet spot $15–$100). The average incumbent carries 2,531 reviews — the moat a new listing must climb.