Potty Mints

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.

Searches, last 12 months

87K

Growth, 90 days vs prior 90

-15.4%

Conversion, latest week

6.9%

Market size, estimated

$100Ka year

Top search term

pre poo powder6K searches a year

Listings sell for $16.68 on average, from $10.59 to $23.91. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,000 to 1,250 of them. At $16.68 that is $17K to $21K a year per listing.

Average price

$16.68inside the $15 to $100 sweet spot

Price range

$10.59–$23.91

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

1,000–1,250

Revenue per listing a year

$17K–$21K

Returns

0.5%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #305 within Air Fresheners. It carries 2,531 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#305in Air Fresheners

Average rating

4.10 starsAmazon United States average 4.42 stars

Average reviews

2,531per listing

Listings tracked

10

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

59 months