potassium sorbate
Worth a lookShows searches that convert (21.0% search→purchase), but brand-locked demand (top 5 brands take 97% of clicks) keeps it on the watch list.
Conversion
Incredible21.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great317.77avg incumbent reviews — the moat a new listing must climb
Avg price
Great$17.95avg listing price — sweet spot $15–$100
Price range
Great$4.04–$51.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$304K$304K/yr · 81K searches
Growth
Okay+5.9%90-day search growth — must beat 0% to launch
Competition
Bad77%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad97%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, potassium sorbate is a $304K/yr Amazon United States market (81K searches/yr). The top 5 brands hold 97% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
potassium sorbate market data
- Units sold / yr
- 15K–20K
- avg 1,000–1,250/product
- Revenue / yr
- $269K–$359K
- units × avg price
- Conversion rate
- 21.0%
- Avg BSR
- #742
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 8.7%
- Avg brand age
- 65 months
- Avg seller age
- 193 days
Competition & brand share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
9
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
1%
- Hznxolrc31%
- Coolinario30%
- North Mountain Supply17%
- Spicy World17%
- CAPYBARA Distributors Inc.3%
- Earthborn Elements2%
- Open — no brand owns it (1 brand, 1%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +5.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Top potassium sorbate search terms
- potassium sorbate56K/yr
- potassium sorbate food grade10K/yr
- potassium sorbate for wine making12K/yr
- sorbate3K/yr
Top potassium sorbate products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
9.6 oz Potassium Sorbate for Wine Making Food Grade 100% Pure
Hznxolrc$9.314.7★414 rev
North Mountain Supply Potassium Sorbate Stabilizer 2oz Jar
North Mountain Supply$7.264.7★1,031 rev
Coolinario Potassium Sorbate (12 Oz) Food Grade Preservative
Coolinario$15.094.3★73 rev
Coolinario Potassium Sorbate (2 Oz) Food Grade Preservative
Coolinario$7.864.6★213 rev
Potassium Sorbate 2 Oz - Food Grade - Great Wine Stabilizer Preservative for Gummies Mead Cider - by Spicy World
Spicy World$4.044.8★84 rev
Newest
by launch date
6 oz Potassium Sorbate for Wine Making Food Grade 100% Pure
Hznxolrc$7.1218 rev
Coolinario Potassium Sorbate (12 Oz) Food Grade Preservative
Coolinario$15.0973 rev
Coolinario Potassium Sorbate (1 GAL - 3.3 LBS) Food Grade Preservative
Coolinario$39.4229 rev
Craft A Brew - Mead Stabilizer - Potassium Sorbate & Potassium Metabisulfite - For At-Home Brewing
Craft A Brew$15.0940 rev
Coolinario Potassium Sorbate (2 Oz) Food Grade Preservative
Coolinario$7.86213 rev
Trending
90-day click momentum6 oz Potassium Sorbate for Wine Making Food Grade 100% Pure
Hznxolrc$7.124.8★
Coolinario Potassium Sorbate (1 GAL - 3.3 LBS) Food Grade Preservative
Coolinario$39.424.8★
Coolinario Potassium Sorbate (12 Oz) Food Grade Preservative
Coolinario$15.094.3★
Spicy World Potassium Sorbate 14 Oz - Food Grade - Great Wine Stabilizer Preservative for Gummies Mead Cider & More!
Spicy World$11.924.7★
Potassium Sorbate 2 Oz - Food Grade - Great Wine Stabilizer Preservative for Gummies Mead Cider - by Spicy World
Spicy World$4.044.8★
What buyers say about potassium sorbate
What buyers praise and complain about, mined from review topics.What buyers love
“Nice quality and arrived fast”
“As described”
“Easy to use”
“Very easy to mix up”
“Works well”
“I think this is a great value for your money”
“Loving that I can still enjoy some decent food with this whole GF thing going on”
“I make natural plant fragranced”
“Usable and Reliable”
“I prefer mine sweet, fiery, and full of that sharp ginger bite”
What buyers complain about
“or if the instructions are off”
“Smells of yeast”
“It that's not right what about the quality of the product”
“Bread will shrink”
“I had the smaller size before this larger size”
“3 were dry”
“I didnt and still don't really know how to use this”
“a mildly expensive consequence”
“Pellets, Not Powder”
“ruined the texture of what I made”
Common questions
- Is potassium sorbate profitable to sell on Amazon United States?
- The niche generates $304K/yr across 13 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +5.9%. Flapen's verdict: Worth a look (50/100).
- How competitive is the potassium sorbate niche?
- 7 brands and 9 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 97% of demand.
- What do buyers complain about in potassium sorbate?
- Top complaints mined from reviews: Instructions/User Manual/Troubleshooting, Smell, Quality-Overall. The return rate is 0.0%.
- When does demand for potassium sorbate peak?
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- What does it cost to enter the potassium sorbate niche?
- Listings span $4.04–$51.11; the average listing price is $17.95 (sweet spot $15–$100). The average incumbent carries 318 reviews — the moat a new listing must climb.