Postpartum Bath Soak
FailShoppers spend an estimated $62K a year here, so Postpartum Bath Soak is a Fail.
- Flapen Score
- 40 / 100Ranks 12,248 of 14,768 Health & Household niches · −9 vs the category median of 4940
- Market size
- $62K/yr31K searches / yr
- 90-day growth
- -3.5%search demand this quarter
- Competition
- 78%top-5 click share · 12 brands · 21 sellers
Flapen Score
Postpartum Bath Soak against its category
The dotted line is the Health & Household average. Past it, Postpartum Bath Soak is stronger. Inside it, weaker.
Market
The Postpartum Bath Soak market on Amazon at a glance
Shoppers on Amazon United States searched for Postpartum Bath Soak 31K times last year and spent an estimated $62K. The top 5 brands take 87% of clicks. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 10.8% of those searches ended in a purchase.
Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.
- Searches, last 12 months
- 31K
- Growth, 90 days vs prior 90
- -3.5%
- Conversion, latest week
- 10.8%
- Market size, estimated
- $62Ka year
- Top search term
- postpartum bath soak8K searches a year
02 · Price
A sale here is worth $18.81.
Listings sell for $18.81 on average, from $9.26 to $37.39. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $18.81 that is $2K to $5K a year per listing.
- Average price
- $18.81inside the $15 to $100 sweet spot
- Price range
- $9.26–$37.39
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #234 within Bathroom Safety, Aids & Accessories. It carries 1,034 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 1.3%
- Average rank
- #234in Bathroom Safety, Aids & Accessories
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 1,034per listing
- Listings tracked
- 15
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Postpartum Bath Soak products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.
Brands
12 flat
Sellers
21
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
10%
- Brand 138%
- Brand 221%
- Brand 313%
- Brand 412%
- Brand 53%
- Brand 63%
- Open — no brand owns it (6 brands, 10%)
Demand
Postpartum Bath Soak search demand
Weekly searches over the year. Pick a range.
Search terms
Top Postpartum Bath Soak search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- postpartum bath soak8K/yr
- earth mama sitz bath7K/yr
- postpartum sitz bath soak5K/yr
- postpartum bath5K/yr
- sitz bath salt postpartum3K/yr
- earth mama herbal sitz bath2K/yr
Reviews and returns
What reviews say buyers love and hate about Postpartum Bath Soak
We read the reviews and the return reasons for every product selling here.
“also expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Postpartum Bath Soak questions
Answered from the same tracked data.









