Postpartum Bath Soak
FailShoppers spend an estimated $62K a year here, so Postpartum Bath Soak is a Fail.
- Flapen Score
- 40 / 100Ranks 12,248 of 14,768 Health & Household niches · −9 vs the category median of 4940
- Market size
- $62K/yr31K searches / yr
- 90-day growth
- -3.5%search demand this quarter
- Competition
- 78%top-5 click share · 12 brands · 21 sellers
Flapen Score
Postpartum Bath Soak against its category
The dotted line is the Health & Household average. Past it, Postpartum Bath Soak is stronger. Inside it, weaker.
Market
The Postpartum Bath Soak market on Amazon at a glance
Shoppers on Amazon United States searched for Postpartum Bath Soak 31K times last year and spent an estimated $62K. The top 5 brands take 87% of clicks. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 10.8% of those searches ended in a purchase.
Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $62K a year.
- Searches, last 12 months
- 31K
- Growth, 90 days vs prior 90
- -3.5%
- Conversion, latest week
- 10.8%
- Market size, estimated
- $62Ka year
- Top search term
- postpartum bath soak8K searches a year
02 · Price
A sale here is worth $18.81.
Listings sell for $18.81 on average, from $9.26 to $37.39. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $18.81 that is $2K to $5K a year per listing.
- Average price
- $18.81inside the $15 to $100 sweet spot
- Price range
- $9.26–$37.39
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #234 within Bathroom Safety, Aids & Accessories. It carries 1,034 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 1.3%
- Average rank
- #234in Bathroom Safety, Aids & Accessories
- Average rating
- 4.63 starsAmazon United States average 4.42 stars
- Average reviews
- 1,034per listing
- Listings tracked
- 15
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Postpartum Bath Soak products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Lansinoh Sitz Bath Salts for Postpartum Care Perineal Soak with Epsom Salt Aloe Vera Lavender & Frankincense Oil 10 Ounces
- Price
- $10.94
- Rating
- 4.7/5
- Reviews
- 2,079
- Age
- 4y ago

Earth Mama Herbal Sitz Bath | Pregnancy & Postpartum Essentials Soothing Sitz Bath for Hemorrhoids with Witch Hazel & Calendula 6-Count (2-Pack)
- Price
- $24.33
- Rating
- 4.6/5
- Reviews
- 759
- Age
- 14y ago

Earth Mama Herbal Sitz Bath Sachets - 6 Count - Soothing Sitz Bath With Witch Hazel & Calendula - Pregnancy & Postpartum Essentials
- Price
- $13.62
- Rating
- 4.6/5
- Reviews
- 759
- Age
- 21y ago

Pure Body Naturals Sitz Bath Salt Postpartum Care and Hemorrhoid Treatment Natural Soak for Self Care and Hemmoroid Treatment - Post Partum Essentials 10 Oz
- Price
- $14.85
- Rating
- 4.6/5
- Reviews
- 5,279
- Age
- 7y ago

Postpartum Care Sitz Bath Salt - Soak Blend Epsom Salt with Essential Oils Soothing Hemorrhoid Treatment Perineal Healing After Birth New Mom Essentials for Natural Post Partum Recovery
- Price
- $9.26
- Rating
- 4.6/5
- Reviews
- 326
- Age
- 2y ago
Trending
estimated 90-day click momentum
Herbal Postpartum Bath by in His Hands. 12 Ounces of Handmade Soothing Herbs and Sea Salt for Postpartum. Healing Relaxing Soothing Bath for Postpartum Recovery with Salt!
- Price
- $18.08
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

Earth Mama Herbal Sitz Bath Sachets - 6 Count - Soothing Sitz Bath With Witch Hazel & Calendula - Pregnancy & Postpartum Essentials
- Price
- $13.62
- Rating
- 4.6/5
- Reviews
- 759
- Age
- 21y ago

Pure Body Naturals Sitz Bath Salt Postpartum Care and Hemorrhoid Treatment Natural Soak for Self Care and Hemmoroid Treatment - Post Partum Essentials 10 Oz
- Price
- $14.85
- Rating
- 4.6/5
- Reviews
- 5,279
- Age
- 7y ago

Noelles Naturals Organic Postpartum Herbal Bath - Pack of 7 Sachets - for After Childbirth - Sitz Bath - Promotes Healing and Relaxation - V-Steam
- Price
- $30.20
- Rating
- 4.7/5
- Reviews
- 241
- Age
- 9y ago

Postpartum Care Sitz Bath Salt - Soak Blend Epsom Salt with Essential Oils Soothing Hemorrhoid Treatment Perineal Healing After Birth New Mom Essentials for Natural Post Partum Recovery
- Price
- $9.26
- Rating
- 4.6/5
- Reviews
- 326
- Age
- 2y ago
Newest
by launch date
CaboCrme Postpartum Sitz + Bath Salts 24oz Postpartum Bath Soak for Perineal Care Healing Tears Swelling & Hemorrhoids Dead Sea Salt with Magnesium Arnica Calendula + Cabbage Extract
- Price
- $22.95
- Rating
- 4.6/5
- Reviews
- 28
- Age
- 1y ago

Herbal Postpartum Bath by in His Hands. 12 Ounces of Handmade Soothing Herbs and Sea Salt for Postpartum. Healing Relaxing Soothing Bath for Postpartum Recovery with Salt!
- Price
- $18.08
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

Postpartum Care Sitz Bath Salt - Soak Blend Epsom Salt with Essential Oils Soothing Hemorrhoid Treatment Perineal Healing After Birth New Mom Essentials for Natural Post Partum Recovery
- Price
- $9.26
- Rating
- 4.6/5
- Reviews
- 326
- Age
- 2y ago

Earth Mama Postpartum Recovery Kit Take Care Down There Trifecta with Organic Perineal Balm Sitz Bath & Herbal Peri Spray 3-Piece Set
- Price
- $37.39
- Rating
- 4.7/5
- Reviews
- 599
- Age
- 4y ago

Lansinoh Sitz Bath Salts for Postpartum Care Perineal Soak with Epsom Salt Aloe Vera Lavender & Frankincense Oil 10 Ounces
- Price
- $10.94
- Rating
- 4.7/5
- Reviews
- 2,079
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 78% of clicks. A locked shelf that new listings rarely crack.
Brands
12 flat
Sellers
21
Est. top-5 brand share
87%
Top 20: 100%
Est. top-5 click share
78%
Top 20: 100%
Open market
10%
- Earth Mama38%
- Lansinoh21%
- Pure Body Naturals13%
- FIVONA12%
- THENA Natural Wellness3%
- Noelle's Naturals3%
- Open — no brand owns it (6 brands, 10%)
Demand
Postpartum Bath Soak search demand
Weekly searches over the year. Pick a range.
Search terms
Top Postpartum Bath Soak search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- postpartum bath soak8K/yr
- earth mama sitz bath7K/yr
- postpartum sitz bath soak5K/yr
- postpartum bath5K/yr
- sitz bath salt postpartum3K/yr
- earth mama herbal sitz bath2K/yr
Reviews and returns
What reviews say buyers love and hate about Postpartum Bath Soak
We read the reviews and the return reasons for every product selling here.
“also expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Postpartum Bath Soak questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









