Portable Sound Machine Baby

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved -8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.8M a year.

Searches, last 12 months

1.6M

Growth, 90 days vs prior 90

-8.4%

Conversion, latest week

8.6%

Market size, estimated

$2.8Ma year

Peak month

March1.4× the quietest month

Top search term

portable sound machine448K searches a year

Listings sell for $21.06 on average, from $9.62 to $59.00. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 5,000 to 6,000 of them. At $21.06 that is $105K to $126K a year per listing.

Average price

$21.06inside the $15 to $100 sweet spot

Price range

$9.62–$59.00

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

5,000–6,000

Revenue per listing a year

$105K–$126K

Returns

3.2%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #76 within Sleep & Snoring. It carries 8,413 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

3.5%

Average rank

#76in Sleep & Snoring

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

8,413per listing

Listings tracked

22

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

33 months