Skip to content

Pom Toilet Paper

Fail

The average product has 66,760 reviews to catch up to, so Pom Toilet Paper is a Fail.

Flapen Score
47
47 / 100
Ranks 8,381 of 14,768 Health & Household niches · −2 vs the category median of 49
Market size
$491K/yr95K searches / yr
90-day growth
-22.7%search demand this quarter
Competition
75%top-5 click share · 7 brands · 182 sellers

Flapen Score

Pom Toilet Paper against its category

The dotted line is the Health & Household average. Past it, Pom Toilet Paper is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pom Toilet Paper market on Amazon at a glance

Shoppers on Amazon United States searched for Pom Toilet Paper 95K times last year and spent an estimated $491K. The top 5 brands take 94% of clicks. Demand peaks in Oct. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 15.1% of those searches ended in a purchase.

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.1% of those searches ended in a purchase. Searches in the last 90 days moved -22.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $491K a year.

Searches, last 12 months
95K
Growth, 90 days vs prior 90
-22.7%
Conversion, latest week
15.1%
Market size, estimated
$491Ka year
Peak month
October2.3× the quietest month
Top search term
angel soft toilet paper bulk41K searches a year

02 · Price

A sale here is worth $34.19.

Listings sell for $34.19 on average, from $4.21 to $78.82. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $34.19 that is $26K to $34K a year per listing.

Average price
$34.19inside the $15 to $100 sweet spot
Price range
$4.21–$78.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
750–1,000
Revenue per listing a year
$26K–$34K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13 within Tissues, Toilet Paper & Sprays. It carries 66,760 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#13in Tissues, Toilet Paper & Sprays
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
66,760per listing
Listings tracked
14

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 88 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
88 months

Products

Top Pom Toilet Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

182

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

3%

  • Brand 158%
  • Brand 220%
  • Brand 37%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (1 brand, 3%)

Demand

Pom Toilet Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 2.3×

Search terms

Top Pom Toilet Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • angel soft toilet paper bulk41K/yr
  • case of toilet paper22K/yr
  • single roll toilet paper9K/yr
  • angel soft toilet paper 36 mega rolls4K/yr
  • toilet paper angel soft bulk7K/yr
  • bulk toliet paper2K/yr
  • angel soft toilet paper 48 mega rolls6K/yr
  • 48 rolls toilet paper2K/yr
  • angelsoft 48 mega rolls1K/yr
  • angel soft toilet tissue 48 mega rolls114/yr

Reviews and returns

What reviews say buyers love and hate about Pom Toilet Paper

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Value For Money”
16%of negative reviews mention “Hard Feel”
0.1%of orders come back
“Not Soft at all”
A buyer, on “Hard Feel”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Pom Toilet Paper questions

Answered from the same tracked data.