poison ivy
Launch itA $1.7M/yr market growing +297.7% this quarter with returns at 0.1% — clears our launch bar.
Growth
Incredible+297.7%90-day search growth — must beat 0% to launch
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible12.4%search→purchase rate — share of searches ending in a sale
Market size
Great$1.7M$1.7M/yr · 712K searches
Avg price
Great$19.03avg listing price — sweet spot $15–$100
Price range
Great$3.98–$49.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad7,421.29avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, poison ivy is a $1.7M/yr Amazon United States market (712K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in May–Jun–Jul–Aug–Oct. Verdict: Launch it — 69/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
poison ivy market data
- Units sold / yr
- 80K–100K
- avg 4,000–5,000/product
- Revenue / yr
- $1.5M–$1.9M
- units × avg price
- Conversion rate
- 12.4%
- Avg BSR
- #254
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 76%
- Out of stock
- 0.0%
- Avg brand age
- 77 months
- Avg seller age
- 147 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
12 flat
Sellers
108
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
16%
- Tecnu Extreme32%
- Zanfel17%
- Tecnu13%
- Marie Originals12%
- Calagel7%
- Benadryl3%
- Open — no brand owns it (6 brands, 16%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +297.7% search growth over the last 90 days.Peak months: May, Jun, Jul, Aug, Oct · busiest ÷ quietest = 7.5×
Top poison ivy search terms
- poison ivy248K/yr
- poisoner ivy and oak medicine50K/yr
- zanfel72K/yr
- poison ivy treatment52K/yr
- poison. ivy oak treatment66K/yr
- poison ivy cream33K/yr
- zanfel poison. ivy treatment36K/yr
- poison ivy wash18K/yr
- miracle poison ivy cure28K/yr
- poison. ivy treatment cream anti itch23K/yr
Top poison ivy products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Tecnu Extreme Poison Ivy & Oak Scrub Poison Ivy Treatment Removes Poisonous Plant Oils That Cause Rash and Itching
Tecnu Extreme$12.494.7★14,139 rev

Maries Original Poison Ivy Soap Bar | All Natural Poison Ivy Treatment | Anti-Itch Skin Cleanser Bar Wash for Poison Ivy Poison Oak & Sumac | Removes Oils Soothes & Relieves Rashes | 2.9 ounces
Marie Originals$9.924.6★6,916 rev

ZANFEL - Poison Ivy Oak & Sumac Wash: Topical Solution for Poison Ivy Poison Oak and Sumac
Zanfel$34.634.6★616 rev

Tecnu Calagel Anti-Itch Gel Maximum Strength for Poison Ivy Rashes Bug Bites Stings and Minor Burns 6 oz
Calagel$10.124.6★6,122 rev

Tecnu Ivy Complete Kit the All-in-one Solution for Poison Ivy and Oak Rash
Tecnu$19.684.7★90 rev
Newest
by launch date
RID Poison Ivy Complete Care for Skin & Clothes All-in-One Treatment for Poison Ivy Oak & Sumac with Skin Rescue Cleansing Scrub Calamine Rash Relief & Laundry AID
RID$19.8955 rev

Tecnu Ivy Complete Kit the All-in-one Solution for Poison Ivy and Oak Rash
Tecnu$19.6890 rev

Ivarest Poison Ivy Oil Removal and Itch Relief Pads 30 Count Poison Ivy Wipes Max Strength Poison Plant and Insect Bite Relief Poison Ivy Oak Sumac Treatment Anti-Itch Medicated 30 ct.
Ivarest$13.74220 rev

Amazon Basics Medicated Calamine Anti-Itch Lotion 6 Fluid Ounce 1-Pack for Insect Bites Poison Ivy and Rashes (Previously Solimo) (New Formula)
Amazon Basics$3.983,130 rev

Hyinlays Chunky Block Heels for Women High Heel with Pearls Ankle Strap Wedding Shoes Open Toe Heels Dressy Pumps Sandals Black US8
Hyinlays$49.3997 rev
Trending
90-day click momentum
Hyinlays Chunky Block Heels for Women High Heel with Pearls Ankle Strap Wedding Shoes Open Toe Heels Dressy Pumps Sandals Black US8
Hyinlays$49.394.4★

RID Poison Ivy Complete Care for Skin & Clothes All-in-One Treatment for Poison Ivy Oak & Sumac with Skin Rescue Cleansing Scrub Calamine Rash Relief & Laundry AID
RID$19.894.4★

Tecnu Ivy Complete Kit the All-in-one Solution for Poison Ivy and Oak Rash
Tecnu$19.684.7★

Amazon Basics Medicated Calamine Anti-Itch Lotion 6 Fluid Ounce 1-Pack for Insect Bites Poison Ivy and Rashes (Previously Solimo) (New Formula)
Amazon Basics$3.984.7★

Ortho GroundClear Poison Ivy and Tough Brush Killer3 with Comfort Wand - Ready-To-Use Weed Killer with Results in 1 Hour 1 gal.
Ortho$23.984.4★
What buyers say about poison ivy
What buyers praise and complain about, mined from review topics.What buyers love
“Works Well”
“It helps with itching”
“Excellent Product”
“Good deal”
“As described”
“No irritation”
“Great for mosquito bites”
“The smell is strong”
“Easy to Use”
“easy application”
What buyers complain about
“so itchy”
“Barely works”
“Makes itching worse”
“Waste of Money”
“No pain relief”
“I feel like it has a funny smell”
“Insect bite”
“Watered down product”
“The bottle is small”
“Garbage Product”
Top return reasons
Common questions
- Is poison ivy profitable to sell on Amazon United States?
- The niche generates $1.7M/yr across 17 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +297.7%. Flapen's verdict: Launch it (69/100).
- How competitive is the poison ivy niche?
- 12 brands and 108 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 80% of demand.
- What do buyers complain about in poison ivy?
- Top complaints mined from reviews: Allergies, Functionality-Overall, Itch Relief. The return rate is 0.1%.
- When does demand for poison ivy peak?
- Demand peaks in May–Jun–Jul–Aug–Oct; the busiest month runs 7.5× the quietest.
- What does it cost to enter the poison ivy niche?
- Listings span $3.98–$49.39; the average listing price is $19.03 (sweet spot $15–$100). The average incumbent carries 7,421 reviews — the moat a new listing must climb.