Plastic Knives

Shoppers searched for this 732K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 29.1% of those searches ended in a purchase. Searches in the last 90 days moved +1.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.1M a year.

Searches, last 12 months

732K

Growth, 90 days vs prior 90

+1.8%

Conversion, latest week

29.1%

Market size, estimated

$3.1Ma year

Peak month

May1.2× the quietest month

Top search term

plastic knives371K searches a year

Listings sell for $14.58 on average, from $5.78 to $32.53. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 10,000 to 12,500 of them. At $14.58 that is $146K to $182K a year per listing.

Average price

$14.58under the $15 to $100 sweet spot

Price range

$5.78–$32.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

10,000–12,500

Revenue per listing a year

$146K–$182K

Returns

0.3%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #11 within Disposable Plates, Bowls & Cutlery. It carries 948 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

3.2%

Average rank

#11in Disposable Plates, Bowls & Cutlery

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

948per listing

Listings tracked

15

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

60 months