Plaque Remover Toothbrush
FailThe top 5 brands take 100% of clicks, so Plaque Remover Toothbrush is a Fail.
- Flapen Score
- 41 / 100Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 4941
- Market size
- $110K/yr74K searches / yr
- 90-day growth
- -5.1%search demand this quarter
- Competition
- 69%top-5 click share · 5 brands · 128 sellers
Flapen Score
Plaque Remover Toothbrush against its category
The dotted line is the Health & Household average. Past it, Plaque Remover Toothbrush is stronger. Inside it, weaker.
Market
The Plaque Remover Toothbrush market on Amazon at a glance
Shoppers on Amazon United States searched for Plaque Remover Toothbrush 74K times last year and spent an estimated $110K. All 5 brands take every click. Demand peaks in Jul. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 7.7% of those searches ended in a purchase.
Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $110K a year.
- Searches, last 12 months
- 74K
- Growth, 90 days vs prior 90
- -5.1%
- Conversion, latest week
- 7.7%
- Market size, estimated
- $110Ka year
- Peak month
- July1.7× the quietest month
- Top search term
- oral b crossaction toothbrush43K searches a year
02 · Price
A sale here is worth $19.37.
Listings sell for $19.37 on average, from $4.00 to $78.31. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $19.37 that is $5K to $10K a year per listing.
- Average price
- $19.37inside the $15 to $100 sweet spot
- Price range
- $4.00–$78.31
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $5K–$10K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
62% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #90 within Toothbrushes & Accessories. It carries 15,260 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 62%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #90in Toothbrushes & Accessories
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 15,260per listing
- Listings tracked
- 21
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Plaque Remover Toothbrush products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Oral-B Pro Clean CrossAction Manual Toothbrush 6- Pack Medium Soft Bristle Brushes for Adults Deep Plaque Removal Daily Gum Health and Fresh Breath Travel Toiletries
- Price
- $15.76
- Rating
- 4.7/5
- Reviews
- 22,198
- Age
- 9y ago

Oral-B Pro Health CrossAction Plaque Removal toothbrushes 2 Count Toothbrush Medium Deep Reach in Tight Spaces Tongue Scraper Tooth Brush Plaque Fighter Gentle on Teeth Gum stimulators
- Price
- $8.78
- Rating
- 4.7/5
- Reviews
- 608
- Age
- 14y ago

Oral-B 3D White Action Power Toothbrush 1 Count (Colors May Vary) Multi-colored
- Price
- $8.74
- Rating
- 4.6/5
- Reviews
- 31,454
- Age
- 15y ago

Oral B Oral-b Cross Action Advanced Toothbrush with Bacteria Guard Bristles 8 Pack 8Count (Soft)
- Price
- $24.15
- Rating
- 4.6/5
- Reviews
- 121
- Age
- 4y ago

Oral-B Pro 1000 CrossAction Electric Toothbrush Green
- Price
- $48.22
- Rating
- 4.5/5
- Reviews
- 9,651
- Age
- 6y ago
Trending
estimated 90-day click momentum
Oral-B Pro Health CrossAction Plaque Removal toothbrushes 2 Count Toothbrush Medium Deep Reach in Tight Spaces Tongue Scraper Tooth Brush Plaque Fighter Gentle on Teeth Gum stimulators
- Price
- $8.78
- Rating
- 4.7/5
- Reviews
- 608
- Age
- 14y ago

Oral B Oral-b Cross Action Advanced Toothbrush with Bacteria Guard Bristles 8 Pack 8Count (Soft)
- Price
- $24.15
- Rating
- 4.6/5
- Reviews
- 121
- Age
- 4y ago

Reach Essentials Toothbrush with Toothbrush Covers Multi-Angled Medium Bristles Contoured Handle Tongue Scraper 6 Count
- Price
- $4.00
- Rating
- 4.7/5
- Reviews
- 5,832
- Age
- 4y ago

Amazon Basics Clean Plus Soft Bristle Toothbrushes with Angled End-Tuft Cheek and Tongue Cleaner Full Size 10 Count 1 Pack (Previously Solimo)
- Price
- $5.02
- Rating
- 4.6/5
- Reviews
- 7,136
- Age
- 3y ago

Reach Essentials Toothbrush with Toothbrush Caps Multi-Zoned Angled Soft Bristles Contoured Handle Tongue Scraper 6 Count
- Price
- $4.00
- Rating
- 4.7/5
- Reviews
- 13,755
- Age
- 5y ago
Newest
by launch date
Oral-B Pro 100 CrossAction Battery Powered Toothbrush Black 1 Count (Pack of 1)
- Price
- $17.86
- Rating
- 4.4/5
- Reviews
- 3,007
- Age
- 2y ago

Colgate 360 Advanced Whitening Medium Toothbrush Pack 4 Adult Medium Toothbrushes with Cheek and Tongue Cleaner Helps Clean Your Teeth Tongue Cheeks and Gums 4 Pack
- Price
- $11.57
- Rating
- 4.7/5
- Reviews
- 16,885
- Age
- 2y ago

DR.BRIGHT Adult Toothbrushes Medium 6 Pack | Medium Toothbrush for Adults with Tongue Scraper & Ergonomic Handle | Individual Packaging Travel Toothbrush BPA-Free Assorted Colors
- Price
- $9.64
- Rating
- 4.6/5
- Reviews
- 487
- Age
- 2y ago

Colgate 360 Advanced Whitening Soft Toothbrush Pack 4 Adult Soft Toothbrushes with Cheek and Tongue Cleaner Helps Clean Your Teeth Tongue Cheeks & Gums 4 - Pack
- Price
- $12.60
- Rating
- 4.7/5
- Reviews
- 872
- Age
- 2y ago

Oral-B Cross-Action Toothbrush Bristles Compact Head PRO Soft - 3 Pack
- Price
- $16.24
- Rating
- 3.9/5
- Reviews
- 99
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 rising
Sellers
128
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
69%
Top 20: 99%
Open market
0%
- Oral-B83%
- Colgate9%
- Reach4%
- Amazon Basics2%
- DR.BRIGHT2%
Demand
Plaque Remover Toothbrush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.7×
Search terms
Top Plaque Remover Toothbrush search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- oral b crossaction toothbrush43K/yr
- toothbrush with tongue scraper15K/yr
- oral b cross action toothbrush6K/yr
- oral b cross action toothbrushes soft6K/yr
- toothbrush with tongue cleaner4K/yr
Reviews and returns
What reviews say buyers love and hate about Plaque Remover Toothbrush
We read the reviews and the return reasons for every product selling here.
“Charging issues”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Plaque Remover Toothbrush questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









