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Plaque Disclosing Tablets

Fail

Prices span $7.54–$15.29, mostly outside the sweet spot, so Plaque Disclosing Tablets is a Fail.

Flapen Score
45
45 / 100
Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 49
Market size
$296K/yr250K searches / yr
90-day growth
-8.1%search demand this quarter
Competition
82%top-5 click share · 7 brands · 14 sellers

Flapen Score

Plaque Disclosing Tablets against its category

The dotted line is the Health & Household average. Past it, Plaque Disclosing Tablets is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Plaque Disclosing Tablets market on Amazon at a glance

Shoppers on Amazon United States searched for Plaque Disclosing Tablets 250K times last year and spent an estimated $296K. The top 5 brands take 97% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 10.5% of those searches ended in a purchase.

Shoppers searched for this 250K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.5% of those searches ended in a purchase. Searches in the last 90 days moved -8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $296K a year.

Searches, last 12 months
250K
Growth, 90 days vs prior 90
-8.1%
Conversion, latest week
10.5%
Market size, estimated
$296Ka year
Peak month
August1.5× the quietest month
Top search term
plaque disclosing tablets67K searches a year

02 · Price

A sale here is worth $11.31.

Listings sell for $11.31 on average, from $7.54 to $15.29. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,500 to 2,000 of them. At $11.31 that is $17K to $23K a year per listing.

Average price
$11.31under the $15 to $100 sweet spot
Price range
$7.54–$15.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,500–2,000
Revenue per listing a year
$17K–$23K
Returns
1.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.8% of listings are out of stock. The average listing ranks #135 within Baby & Child Dental Care. It carries 1,979 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
14.8%
Average rank
#135in Baby & Child Dental Care
Average rating
4.17 starsAmazon United States average 4.42 stars
Average reviews
1,979per listing
Listings tracked
12

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
51 months

Products

Top Plaque Disclosing Tablets products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

7 flat

Sellers

14

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

2%

  • Brand 144%
  • Brand 230%
  • Brand 315%
  • Brand 47%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (1 brand, 2%)

Demand

Plaque Disclosing Tablets search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Plaque Disclosing Tablets search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • plaque disclosing tablets67K/yr
  • disclosing tablets for kids41K/yr
  • disclosing tablets41K/yr
  • plaque disclosing tablets for kids15K/yr
  • disclosing tablets for teeth17K/yr
  • plaque tablets for kids8K/yr
  • plaque tablets10K/yr
  • plaque hd6K/yr
  • dental plaque disclosing tablets5K/yr
  • dental disclosing tablets6K/yr

Reviews and returns

What reviews say buyers love and hate about Plaque Disclosing Tablets

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Ease Of Use”
26%of negative reviews mention “Color”
1.0%of orders come back
“Color is very dark and stains everything”
A buyer, on “Color”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Plaque Disclosing Tablets questions

Answered from the same tracked data.