Is plantar fasciitis tape profitable to sell on Amazon United States?

The niche generates $132K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +17.0%. Flapen's verdict: Worth a look (52/100).

How competitive is the plantar fasciitis tape niche?

10 brands and 28 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 73% of demand.

What do buyers complain about in plantar fasciitis tape?

Top complaints mined from reviews: Adhesion/Stickiness, Pain Relief-Overall, Allergies. The return rate is 1.7%.

When does demand for plantar fasciitis tape peak?

Demand peaks in Jul–Aug–Sep–Oct; the busiest month runs 33.8× the quietest.

What does it cost to enter the plantar fasciitis tape niche?

Listings span $9.90–$19.39; the average listing price is $13.42 (sweet spot $15–$100). The average incumbent carries 9,203 reviews — the moat a new listing must climb.

plantar fasciitis tape

Worth a look

Shows beatable incumbent ratings (4.1★), but a deep review moat (9,203 avg reviews) keeps it on the watch list.

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Conversion

Great8.8%

search→purchase rate — share of searches ending in a sale

Returns

Great1.7%

return rate — above 5% kills the launch gate

Avg price

Good$13.42

avg listing price — sweet spot $15–$100

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Growth

Okay+17.0%

90-day search growth — must beat 0% to launch

Price range

Okay$9.90–$19.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$132K

$132K/yr · 111K searches

Competition

Bad73%

top-5 click share — a locked-up shelf

Review moat

Bad9,202.64

avg incumbent reviews — the moat a new listing must climb

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, plantar fasciitis tape is a $132K/yr Amazon United States market (111K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Jul–Aug–Sep–Oct. Verdict: Worth a look — 52/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

plantar fasciitis tape market data

Units sold / yr: 10K–13K; avg 500–750/product
Revenue / yr: $134K–$168K; units × avg price
Conversion rate: 8.8%
Avg BSR: #258
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 5.0%
Avg brand age: 49 months
Avg seller age: 149 days

Competition & brand share

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 flat

Sellers

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

20%

KT Tape43%
ANAMPION8%
CKeep8%
GJUMP7%
PAPLUS7%
MUELLER7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +17.0% search growth over the last 90 days.

Peak months: Jul, Aug, Sep, Oct · busiest ÷ quietest = 33.8×

Open Trend

Top plantar fasciitis tape search terms

plantar fasciitis tape22K/yr +52.4%4.7% conv.
plantar fasciitis tape for feet15K/yr +22.9%5.2% conv.
kt tape plantar fasciitis16K/yr +13.8%10.3% conv.
kinesiology tape for plantar fasciitis13K/yr -11.9%5.8% conv.
kt tape for plantar fasciitis9K/yr +46.3%8.0% conv.
foot tape for plantar fasciitis9K/yr +22.5%5.1% conv.
plantar fasciitis relief kt tape7K/yr -34.7%5.6% conv.
tape for plantar fasciitis8K/yr +0.9%5.5% conv.
kt tape plantar fasciitis precut6K/yr +26.7%10.2% conv.
k tape for plantar fasciitis4K/yr +52.9%7.6% conv.

All search terms

Top plantar fasciitis tape products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

KT Tape Plantar Fasciitis Tape Foot Soreness Relief System 8 Applications

KT Tape$18.514.2★424 rev

Kinesiology Tape Precut Strips Pro Athletic (3 Rolls 60 Strips) Original Cotton Waterproof Breathable Latex Free Tape for Muscle Pain Relief and Joint Support Elastic Sports Activities Tapes (Mix)

ANAMPION$14.724.4★3,729 rev

CKeep Kinesiology Tape Uncut Premium Elastic Athletic Tape 2 Rolls Beige

CKeep$9.904.4★5,249 rev

GJUMP Kinesiology Tape 40 Count Precut Strips 2 Rolls Original Cotton Tape

GJUMP$10.154.4★1,604 rev

MUELLER PFTape Plantar Fasciitis Pain Relief Therapeutic Tape

MUELLER$19.393.9★1,088 rev

Newest

by launch date

40pcs Kinesiology Feet Tape Set Breathable Pre-Cut Kinesiology Arch and Sole Tape for Boots Hiking Boots Dress Shoes Providing Long-Lasting Support(Skin Color)

Fukaisu$12.2419 rev

8mo ago

Precut Kinesiology Tape Waterproof Breathable Foot Plantar Fasciitis Pain Relief Athletic Tapes Hypoallergenic Elastic Sports Joints Muscle Tape for Feet Arch Heel Ankle Carpal Tunnel (20 PCS)

Jocaluyia$15.2038 rev

1y ago

GJUMP Kinesiology Tape 40 Count Precut Strips 2 Rolls Original Cotton Tape

GJUMP$10.151,604 rev

1y ago

KT Tape Plantar Fasciitis Tape Foot Soreness Relief System 8 Applications

KT Tape$18.51424 rev

1y ago

5 Rolls Kinesiology Tape 5 Colors 2 inch x 16.4 Feet Waterproof Athletic Tape Uncut Kinetic Tape Elastic Muscle Tape Sports Tape Knee Tape for Exercise and Daily Use

NUITPY$10.092,746 rev

1y ago

What buyers say about plantar fasciitis tape

What buyers praise and complain about, mined from review topics.

What buyers love

Adhesion/Stickiness15%

“Adhesive is really good”

Quality-Overall12%

“Good quality and they stay in place”

Efficiency8%

“it is very effective”

Value For Money7%

“less expensive”

Ease Of Use6%

“Easy to use”

Joint Pain6%

“Knee pain relief”

Advertised Vs Actual Product4%

“As advertised”

Pain Relief-Overall4%

“Really helped with the pain”

Size-Overall3%

“They fit perfectly”

Comfort-Overall3%

“Really comfortable”

What buyers complain about

Adhesion/Stickiness22%

“Very poor adhesive”

Pain Relief-Overall10%

“NO PAIN RELIEF”

Allergies8%

“Bad Rash”

Functionality-Overall6%

“Did not work”

Quality-Overall4%

“Cheap quality”

Value For Money4%

“Waste of money”

Durability3%

“Fell off in 10 minutes”

Grip3%

“ended up sliding itself up”

Ease Of Use2%

“Not super easy to use”

Skin Health2%

“Irritating to skin”

Top return reasons

Adhesion/Stickiness29%

Size-Overall21%

Functionality-Overall10%

Advertised Vs Actual Product8%

Joint Pain4%

Color4%

Value For Money3%

Pain Relief-Overall2%

Compression2%

Product Condition1%

Common questions

Is plantar fasciitis tape profitable to sell on Amazon United States?: The niche generates $132K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +17.0%. Flapen's verdict: Worth a look (52/100).
How competitive is the plantar fasciitis tape niche?: 10 brands and 28 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 73% of demand.
What do buyers complain about in plantar fasciitis tape?: Top complaints mined from reviews: Adhesion/Stickiness, Pain Relief-Overall, Allergies. The return rate is 1.7%.
When does demand for plantar fasciitis tape peak?: Demand peaks in Jul–Aug–Sep–Oct; the busiest month runs 33.8× the quietest.
What does it cost to enter the plantar fasciitis tape niche?: Listings span $9.90–$19.39; the average listing price is $13.42 (sweet spot $15–$100). The average incumbent carries 9,203 reviews — the moat a new listing must climb.

plantar fasciitis tape

plantar fasciitis tape market data

Competition & brand share

Demand & seasonality

Top plantar fasciitis tape search terms

Top plantar fasciitis tape products on Amazon

Top sellers

Newest

Trending

What buyers say about plantar fasciitis tape

What buyers love

What buyers complain about

Top return reasons

Common questions

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