Plantar Fasciitis Ice Pack

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved +23.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $170K a year.

Searches, last 12 months

122K

Growth, 90 days vs prior 90

+23.3%

Conversion, latest week

7.5%

Market size, estimated

$170Ka year

Peak month

May2.3× the quietest month

Top search term

heel ice pack23K searches a year

Listings sell for $18.71 on average, from $10.03 to $29.92. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $18.71 that is $5K to $9K a year per listing.

Average price

$18.71inside the $15 to $100 sweet spot

Price range

$10.03–$29.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$5K–$9K

Returns

3.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #239 within Hot & Cold Therapies. It carries 2,525 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

8.0%

Average rank

#239in Hot & Cold Therapies

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

2,525per listing

Listings tracked

18

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

2Amazon's first-year sales bar

Average brand age

53 months