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Pizza Plates

Maybe

An estimated 0.9% of orders come back. But shoppers spend an estimated $76K a year here, so Pizza Plates is a Maybe.

Flapen Score
56
56 / 100
Top 21% of 14,768 Health & Household niches · +7 vs the category median of 49
Market size
$76K/yr119K searches / yr
90-day growth
+6.9%search demand this quarter
Competition
40%top-5 click share · 32 brands · 40 sellers

Flapen Score

Pizza Plates against its category

The dotted line is the Health & Household average. Past it, Pizza Plates is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pizza Plates market on Amazon at a glance

Shoppers on Amazon United States searched for Pizza Plates 119K times last year and spent an estimated $76K. The top 5 brands take 46% of clicks. Demand peaks in Sep. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 119K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.

Searches, last 12 months
119K
Growth, 90 days vs prior 90
+6.9%
Conversion, latest week
2.9%
Market size, estimated
$76Ka year
Peak month
September1.6× the quietest month
Top search term
pizza plates53K searches a year

02 · Price

A sale here is worth $21.73.

Listings sell for $21.73 on average, from $4.18 to $89.49. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $21.73 that is $0 to $2K a year per listing.

Average price
$21.73inside the $15 to $100 sweet spot
Price range
$4.18–$89.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #887 within Disposable Plates, Bowls & Cutlery. It carries 689 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
97%
Out of stock, average day
5.6%
Average rank
#887in Disposable Plates, Bowls & Cutlery
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
689per listing
Listings tracked
38

04 · Newcomers

3 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
3Amazon's first-year sales bar
Average brand age
37 months

Products

Top Pizza Plates products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

Brands

32 falling

Sellers

40

Top-5 brand share

46%

Top 20: 87%

Top-5 click share

40%

Top 20: 80%

Open market

48%

  • Brand 114%
  • Brand 211%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Pizza Plates search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.6×

Search terms

Top Pizza Plates search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pizza plates53K/yr
  • pizza plate23K/yr
  • pizza party plates14K/yr
  • pizza plates disposable9K/yr
  • pizza paper plates8K/yr
  • pizza plates for serving5K/yr
  • platos para pizza5K/yr
  • pizza serving plate3K/yr

Reviews and returns

What reviews say buyers love and hate about Pizza Plates

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Value For Money”
16%of negative reviews mention “Thickness”
0.9%of orders come back
“They are thinner than I thought they would be”
A buyer, on “Thickness”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Pizza Plates questions

Answered from the same tracked data.