Pink Wrapping Paper

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $697K a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

-14.5%

Conversion, latest week

6.4%

Market size, estimated

$697Ka year

Peak month

December9.7× the quietest month

Top search term

pink wrapping paper454K searches a year

Listings sell for $9.45 on average, from $5.42 to $16.75. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 250 to 500 of them. At $9.45 that is $2K to $5K a year per listing.

Average price

$9.45under the $15 to $100 sweet spot

Price range

$5.42–$16.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

250–500

Revenue per listing a year

$2K–$5K

Returns

2.0%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #155 within Gift Wrap Paper. It carries 1,175 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

5.8%

Average rank

#155in Gift Wrap Paper

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

1,175per listing

Listings tracked

41

12 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

3Amazon's first-year sales bar

Average brand age

26 months