Pink Scale

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $179K a year.

Searches, last 12 months

134K

Growth, 90 days vs prior 90

+0.9%

Conversion, latest week

5.7%

Market size, estimated

$179Ka year

Peak month

January1.7× the quietest month

Top search term

pink scale52K searches a year

Listings sell for $23.28 on average, from $11.72 to $44.73. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $23.28 that is $12K to $17K a year per listing.

Average price

$23.28inside the $15 to $100 sweet spot

Price range

$11.72–$44.73

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

500–750

Revenue per listing a year

$12K–$17K

Returns

1.0%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #54 within Health Monitors. It carries 6,614 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

5.9%

Average rank

#54in Health Monitors

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

6,614per listing

Listings tracked

11

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

42 months