Pink Mouthwash

Shoppers searched for this 198K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.2% of those searches ended in a purchase. Searches in the last 90 days moved +2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $386K a year.

Searches, last 12 months

198K

Growth, 90 days vs prior 90

+2.3%

Conversion, latest week

16.2%

Market size, estimated

$386Ka year

Top search term

listerine clinical solutions gum health36K searches a year

Listings sell for $12.02 on average, from $7.69 to $19.92. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 3,000 to 4,000 of them. At $12.02 that is $36K to $48K a year per listing.

Average price

$12.02under the $15 to $100 sweet spot

Price range

$7.69–$19.92

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

3,000–4,000

Revenue per listing a year

$36K–$48K

Returns

0.2%of orders · Amazon United States median 2.1%

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #67 within Mouthwash. It carries 3,731 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings

50%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#67in Mouthwash

Average rating

4.74 starsAmazon United States average 4.42 stars

Average reviews

3,731per listing

Listings tracked

8

The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

66 months