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Pink Crinkle Paper

Fail

Demand is soft, at -38.6% this quarter, so Pink Crinkle Paper is a Fail.

Flapen Score
41
41 / 100
Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 49
Market size
$156K/yr131K searches / yr
90-day growth
-38.6%search demand this quarter
Competition
64%top-5 click share · 15 brands · 18 sellers

Flapen Score

Pink Crinkle Paper against its category

The dotted line is the Health & Household average. Past it, Pink Crinkle Paper is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pink Crinkle Paper market on Amazon at a glance

Shoppers on Amazon United States searched for Pink Crinkle Paper 131K times last year and spent an estimated $156K. The top 5 brands take 72% of clicks. Demand peaks in Jan–Feb–May. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 11.0% of those searches ended in a purchase.

Shoppers searched for this 131K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -38.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $156K a year.

Searches, last 12 months
131K
Growth, 90 days vs prior 90
-38.6%
Conversion, latest week
11.0%
Market size, estimated
$156Ka year
Peak month
February4.2× the quietest month
Top search term
pink crinkle paper filler26K searches a year

02 · Price

A sale here is worth $10.78.

Listings sell for $10.78 on average, from $5.42 to $23.41. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $10.78 that is $8K to $11K a year per listing.

Average price
$10.78under the $15 to $100 sweet spot
Price range
$5.42–$23.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
$8K–$11K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #34 within Gift Wrap Crinkle & Filler Paper. It carries 815 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
2.7%
Average rank
#34in Gift Wrap Crinkle & Filler Paper
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
815per listing
Listings tracked
21

04 · Newcomers

3 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
34 months

Products

Top Pink Crinkle Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

18

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

64%

Top 20: 99%

Open market

22%

  • Brand 120%
  • Brand 216%
  • Brand 314%
  • Brand 414%
  • Brand 58%
  • Brand 66%

Demand

Pink Crinkle Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, May · busiest ÷ quietest = 4.2×

Search terms

Top Pink Crinkle Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pink crinkle paper filler26K/yr
  • pink shredded paper for gift baskets16K/yr
  • pink crinkle paper12K/yr
  • pink shredded paper10K/yr
  • pink basket filler9K/yr
  • pink grass6K/yr
  • pink filler5K/yr
  • pink confetti paper7K/yr
  • pink stuffing paper4K/yr
  • pink paper shred4K/yr

Reviews and returns

What reviews say buyers love and hate about Pink Crinkle Paper

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Advertised Vs Actual Product”
31%of negative reviews mention “Value For Money”
2.7%of orders come back
“not much product for the price”
A buyer, on “Value For Money”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Pink Crinkle Paper questions

Answered from the same tracked data.