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pine sol lavender

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 19Growth 29Conversion 94Competition 21Returns 100Price range 72Avg price 48Brand share 0Review moat 46Quality gap 70

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great11.7%

search→purchase rate — share of searches ending in a sale

Price range

Good$4.71–$41.36

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Avg price

Okay$11.80

avg listing price — sweet spot $15–$100

Review moat

Okay1,873.17

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+3.4%

90-day search growth — must beat 0% to launch

Competition

Bad75%

top-5 click share — a locked-up shelf

Market size

Bad$74K

$74K/yr · 54K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, pine sol lavender is a $74K/yr Amazon United States market (54K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr–May–Jun. Verdict: Skip it — 45/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

pine sol lavender market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
$71K–$94K
units × avg price
Conversion rate
11.7%
Avg BSR
#1,813
Page quality
0%
Prime
67%
Sponsored
25%
Out of stock
0.0%
Avg brand age
68 months
Avg seller age
159 days

Competition & brand share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 rising

Sellers

81

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

0%

  • Pine-Sol74%
  • Generic14%
  • Mr. Clean5%
  • Fabuloso4%
  • CloroxPro2%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 97 weeks — +3.4% search growth over the last 90 days.
2K1KSpike '25Spike '26DecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 2.1×

Top pine sol lavender search terms

  • pine sol lavender17K/yr
  • pine sol cherry blossom9K/yr
  • cherry blossom pine sol5K/yr
  • lavender pine sol7K/yr
  • pinesol lavender8K/yr
  • pinesol cherry blossom4K/yr
  • pine sol lavender clean4K/yr
All search terms

Top pine sol lavender products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$7K20%$15K30%$22K40%$30K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

What buyers say about pine sol lavender

What buyers praise and complain about, mined from review topics.

What buyers love

Smell54%

“Best fragrance”

Ease Of Cleaning16%

“cleans great”

Quality-Overall7%

“Overall, its a reliable, effective cleaner that gets the job done”

Value For Money6%

“Fantastic value”

Efficiency3%

“Does the job well”

Advertised Vs Actual Product3%

“It works just right”

Size-Overall3%

“Great size”

Ease Of Use2%

“Easy to use”

Cleansing1%

“leaves everything so fresh and clean”

Taste-Overall1%

“Tastes alright”

What buyers complain about

Smell43%

“I dont like the smell”

Size-Overall16%

“The bottle is way small than how the pick looks”

Quality-Overall5%

“I am starting to question the quality of the products sold here”

Dilute/Watery5%

“Might need dilution”

Heating5%

“Keep in a cool place don't leave out in the heat”

Value For Money2%

“Not worth the price”

Color2%

“words you know so yeah the purple one is bad”

Strength2%

“SMELL IS TO STRONG”

Advertised Vs Actual Product2%

“Not the same”

Moist/Dry2%

“Product seems to be watered down”

Top return reasons

Smell34%
Leak-Proof26%
Value For Money12%
Size-Overall9%
Advertised Vs Actual Product7%
Functionality-Overall2%
Defective Material/Parts2%
Stain Resistance1%
Quality-Overall1%
Dilute/Watery1%

Common questions

Is pine sol lavender profitable to sell on Amazon United States?
The niche generates $74K/yr across 12 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +3.4%. Flapen's verdict: Skip it (45/100).
How competitive is the pine sol lavender niche?
5 brands and 81 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in pine sol lavender?
Top complaints mined from reviews: Smell, Size-Overall, Quality-Overall. The return rate is 0.1%.
When does demand for pine sol lavender peak?
Demand peaks in Apr–May–Jun; the busiest month runs 2.1× the quietest.
What does it cost to enter the pine sol lavender niche?
Listings span $4.71–$41.36; the average listing price is $11.80 (sweet spot $15–$100). The average incumbent carries 1,873 reviews — the moat a new listing must climb.