Pine Scent

Shoppers searched for this 119K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months

119K

Growth, 90 days vs prior 90

-21.6%

Conversion, latest week

2.6%

Market size, estimated

$40Ka year

Peak month

December99.0× the quietest month

Top search term

pine scent35K searches a year

Listings sell for $12.90 on average, from $3.10 to $39.76. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $12.90 that is $1K to $3K a year per listing.

Average price

$12.90under the $15 to $100 sweet spot

Price range

$3.10–$39.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.6%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #140 within Air Fresheners. It carries 5,060 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

100%

Out of stock, average day

3.5%

Average rank

#140in Air Fresheners

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

5,060per listing

Listings tracked

25

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

60 months