Pine Essential Oil
PassPine Essential Oil scores 67 out of 100, a Pass. Shoppers spend an estimated $304K a year here, demand is soft, at -4.1% this quarter, and an estimated 0.7% of orders come back.
- Flapen Score
- 67 / 100Top 3% of 14,768 Health & Household niches · +18 vs the category median of 4967
- Market size
- $304K/yr273K searches / yr
- 90-day growth
- -4.1%search demand this quarter
- Competition
- 32%top-5 click share · 33 brands · 562 sellers
Flapen Score
Pine Essential Oil against its category
The dotted line is the Health & Household average. Past it, Pine Essential Oil is stronger. Inside it, weaker.
Market
The Pine Essential Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Pine Essential Oil 273K times last year and spent an estimated $304K. The top 5 brands take 35% of clicks. Demand peaks in Nov–Dec. Flapen scores it 67 out of 100, a Pass.
01 · Demand
An estimated 7.9% of those searches ended in a purchase.
Shoppers searched for this 273K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $304K a year.
- Searches, last 12 months
- 273K
- Growth, 90 days vs prior 90
- -4.1%
- Conversion, latest week
- 7.9%
- Market size, estimated
- $304Ka year
- Peak month
- December5.4× the quietest month
- Top search term
- pine oil57K searches a year
02 · Price
A sale here is worth $14.01.
Listings sell for $14.01 on average, from $3.10 to $47.48. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $14.01 that is $7K to $11K a year per listing.
- Average price
- $14.01under the $15 to $100 sweet spot
- Price range
- $3.10–$47.48
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $7K–$11K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #414 within Aromatherapy. It carries 2,161 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 93%
- Out of stock, average day
- 3.4%
- Average rank
- #414in Aromatherapy
- Average rating
- 4.33 starsAmazon United States average 4.42 stars
- Average reviews
- 2,161per listing
- Listings tracked
- 44
04 · Newcomers
2 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.
- Launched, last 12 months
- 8
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 70 months
Products
Top Pine Essential Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SU JUABA 4 Fl Oz Pine Needle Essential Oil Aromatherapy Oil for Diffuser Skin Hair Candle & Soap Making - 118ML
- Price
- $9.17
- Rating
- 3.9/5
- Reviews
- 276
- Age
- 1y ago

SVA Pine Needle Essential Oil 4 Fl Oz for Diffuser Skin & Hair Care Ideal for Massage & DIY Blends with Dropper
- Price
- $17.84
- Rating
- 4.2/5
- Reviews
- 2,188
- Age
- 8y ago

EVOKE OCCU Pine Essential Oil for Diffuser Fresh Pine Scent for Aromatherapy Skin Hair Care Soap & Candle Making - 4 Fl Oz
- Price
- $9.63
- Rating
- 4.0/5
- Reviews
- 876
- Age
- 4y ago

Cliganic Organic Pine Essential Oil 100% Pure Natural Undiluted for Aromatherapy | Non-GMO Verified | Organic Peppermint for Aromatherapy
- Price
- $14.81
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 3y ago

Ocean Pine Oil Cleaner Concentrate 65% Pine Oil Deodorizer All-Purpose Household Cleaner for Floors Kitchen Bathroom Laundry Grease & Odor Removal (1 8 fl oz)
- Price
- $10.03
- Rating
- 4.6/5
- Reviews
- 67
- Age
- 5mo ago
Trending
estimated 90-day click momentum
Ocean Pine Oil Cleaner Concentrate 65% Pine Oil Deodorizer All-Purpose Household Cleaner for Floors Kitchen Bathroom Laundry Grease & Odor Removal (1 8 fl oz)
- Price
- $10.03
- Rating
- 4.6/5
- Reviews
- 67
- Age
- 5mo ago

Cliganic Organic Pine Essential Oil 100% Pure Natural Undiluted for Aromatherapy | Non-GMO Verified | Organic Peppermint for Aromatherapy
- Price
- $14.81
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 3y ago

Ocean Pine Oil Cleaner Concentrate 65% Pine Oil Deodorizer All-Purpose Household Cleaner for Floors Kitchen Bathroom Laundry Grease & Odor Removal (1 16 fl oz)
- Price
- $13.99
- Rating
- 4.6/5
- Reviews
- 67
- Age
- 5mo ago

King Pine Concentrated Pine Oil Multi-Surface Cleaner Industrial Strength Gold 16 Fl Oz
- Price
- $14.88
- Rating
- 4.3/5
- Reviews
- 782
- Age
- 8y ago

Forest Pine Fragrance Oil Essential Oil MAYJAM 3.38FL.OZ Forest Pine Oil for Diffusers for Home Long Lasting Scented Oils for Soap Candle Making - 100ML
- Price
- $8.70
- Rating
- 4.2/5
- Reviews
- 8,817
- Age
- 9mo ago
Newest
by launch date
Ocean Pine Oil Cleaner Concentrate 65% Pine Oil Deodorizer All-Purpose Household Cleaner for Floors Kitchen Bathroom Laundry Grease & Odor Removal (1 8 fl oz)
- Price
- $10.03
- Rating
- 4.6/5
- Reviews
- 67
- Age
- 5mo ago

Ocean Pine Oil Cleaner Concentrate 65% Pine Oil Deodorizer All-Purpose Household Cleaner for Floors Kitchen Bathroom Laundry Grease & Odor Removal (1 16 fl oz)
- Price
- $13.99
- Rating
- 4.6/5
- Reviews
- 67
- Age
- 5mo ago

Forest Pine Fragrance Oil Essential Oil MAYJAM 3.38FL.OZ Forest Pine Oil for Diffusers for Home Long Lasting Scented Oils for Soap Candle Making - 100ML
- Price
- $8.70
- Rating
- 4.2/5
- Reviews
- 8,817
- Age
- 9mo ago

Wuvezrub Pine Essential Oil 30ML - 100% Pure and Natural Oils for Aromatherapy Diffuser - 1 Fl Oz/Pine
- Price
- $6.02
- Rating
- 4.0/5
- Reviews
- 33
- Age
- 11mo ago

SU JUABA 4 Fl Oz Pine Needle Essential Oil Aromatherapy Oil for Diffuser Skin Hair Candle & Soap Making - 118ML
- Price
- $9.17
- Rating
- 3.9/5
- Reviews
- 276
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 32% of clicks, no more. An open shelf where new products get seen.
Brands
33 rising
Sellers
562
Est. top-5 brand share
35%
Top 20: 89%
Est. top-5 click share
32%
Top 20: 78%
Open market
59%
- The Pine Oil Company8%
- SU JUABA8%
- SVA ORGANICS7%
- EVOKE OCCU7%
- Cliganic6%
- Wuvezrub6%
Demand
Pine Essential Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.4×
Search terms
Top Pine Essential Oil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- pine oil57K/yr
- pine essential oil106K/yr
- pine needle essential oil16K/yr
- pine needle oil8K/yr
- pine essential oil organic11K/yr
- pine oil essential10K/yr
- essential oils pine6K/yr
- pure pine oil3K/yr
- pine fragrance oil6K/yr
- essential oil pine6K/yr
Reviews and returns
What reviews say buyers love and hate about Pine Essential Oil
We read the reviews and the return reasons for every product selling here.
“Awful Smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pine Essential Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









