Pillow Massage Neck Hump
FailThe top 5 products take 93% of clicks, so Pillow Massage Neck Hump is a Fail.
- Flapen Score
- 41 / 100Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 4941
- Market size
- $34K/yr19K searches / yr
- 90-day growth
- +43.1%search demand this quarter
- Competition
- 93%top-5 click share · 7 brands · 12 sellers
Flapen Score
Pillow Massage Neck Hump against its category
The dotted line is the Health & Household average. Past it, Pillow Massage Neck Hump is stronger. Inside it, weaker.
Market
The Pillow Massage Neck Hump market on Amazon at a glance
Shoppers on Amazon United States searched for Pillow Massage Neck Hump 19K times last year and spent an estimated $34K. The top 5 brands take 93% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 2.2% of those searches ended in a purchase.
Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +43.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.
- Searches, last 12 months
- 19K
- Growth, 90 days vs prior 90
- +43.1%
- Conversion, latest week
- 2.2%
- Market size, estimated
- $34Ka year
- Top search term
- calixe thera pillow5K searches a year
02 · Price
A sale here is worth $80.39.
Listings sell for $80.39 on average, from $61.63 to $137.87. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $80.39 that is $0 to $8K a year per listing.
- Average price
- $80.39inside the $15 to $100 sweet spot
- Price range
- $61.63–$137.87
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$8K
- Returns
- 4.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 33.0% of listings are out of stock. The average listing ranks #1,292 within Electric Massagers. It carries 117 reviews at 3.73 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 33.0%
- Average rank
- #1,292in Electric Massagers
- Average rating
- 3.73 starsAmazon United States average 4.42 stars
- Average reviews
- 117per listing
- Listings tracked
- 7
04 · Newcomers
6 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 20 months
Products
Top Pillow Massage Neck Hump products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
12
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
93%
Top 20: 100%
Open market
3%
- Brand 167%
- Brand 28%
- Brand 37%
- Brand 46%
- Brand 55%
- Brand 64%
- Open — no brand owns it (1 brand, 3%)
Demand
Pillow Massage Neck Hump search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 2.1× · 6 of 12 months tracked
Search terms
Top Pillow Massage Neck Hump search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- calixe thera pillow5K/yr
- callixe thera neck pillow6K/yr
- pillow massage neck hump2K/yr
- thera pillow massage neck hump3K/yr
- thera pillow for neck4K/yr
Reviews and returns
What reviews say buyers love and hate about Pillow Massage Neck Hump
We read the reviews and the return reasons for every product selling here.
“It no longer will charge”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pillow Massage Neck Hump questions
Answered from the same tracked data.









