pill organizer
Worth a lookShows a $13.9M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible$13.9M$13.9M/yr · 26.9M searches
Competition
Great29%top-5 click share — an open shelf
Brand share
Great50%top-5 brand share — no brand owns this niche
Returns
Good2.0%return rate — above 5% kills the launch gate
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Price range
Okay$3.11–$24.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$9.18avg listing price — sweet spot $15–$100
Growth
Bad-2.0%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad14,580.25avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, pill organizer is a $13.9M/yr Amazon United States market (26.9M searches/yr). The top 5 brands hold 50% of demand. Verdict: Worth a look — 61/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
pill organizer market data
- Units sold / yr
- 1.0M–1.0M
- avg 25,000–30,000/product
- Revenue / yr
- $9.2M–$9.2M
- units × avg price
- Conversion rate
- 5.6%
- Avg BSR
- #52
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 41 months
- Avg seller age
- 150 days
Competition & brand share
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.Brands
35 falling
Sellers
63
Top-5 brand share
50%
Top 20: 90%
Top-5 click share
29%
Top 20: 70%
Open market
45%
- AUVON17%
- Amazon Basic Care12%
- LANDNEOO9%
- EZY DOSE7%
- Holii5%
- Daviky5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.0% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top pill organizer search terms
- pill organizer12.6M/yr
- pill case1.8M/yr
- medicine pill organizer1.5M/yr
- pill box1.5M/yr
- travel pill organizer1.2M/yr
- pill organizer 2 times a day947K/yr
- weekly pill organizer946K/yr
- medicine organizer859K/yr
- pill container690K/yr
- pill organizer travel603K/yr
Top pill organizer products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
AUVON XL Weekly Pill Organizer 2 Times a Day Pill Box 7 Day with One-Side Large Openings for Easy to Use Black Privacy Protection AM PM Pill Case for Medication Vitamins Fish Oils Supplements
AUVON$7.554.8★24,802 rev
Amazon Basic Care 7-Day AM/PM Pill Organizer Medication Planner with Large Compartments for Tablets Blue and Clear Lids
Amazon Basic Care$4.214.1★9,625 rev
AUVON Weekly Pill Organizer Arthritis Friendly BPA Free Travel 7 Day Pill Box Case with Spring Open Design and Large Compartment to Hold Vitamins Cod Liver Oil Supplements and Medication
AUVON$6.294.7★59,206 rev
Barhon Pill Organizer Large Weekly Medicine Pill Organizers 7 Day Pills Box Case Travel for Big Vitamin Supplements Fish Oil Black
Barhon$7.054.8★10,432 rev
Daviky Pill Organizer 3 Times a Day Daily Pill Box 7 Day Weekly Cases Medicine Organizers to Hold Vitamins and Medication
Daviky$7.994.8★11,154 rev
Newest
by launch date
Zuiaso 7-Day Weekly Pill Organizer and Daily Vitamin Case - Pill Box for Medication Management (Pinkish-red)
Zuiaso$6.08813 rev
NEW Foldable & Double Protection Portable Weekly Pill Organizer 2 Times A Day with Etched Labels AM PM 7 Day Week Medicine Box Daily Travel Pill Case Holder Dispenser for Vitamin Supplement - Khaki
LANDNEOO$10.061,313 rev
Vaydeer Metal 7 Day Pill Organizer 2 Times a Day AM PM Weekly Travel Pill Case with Moisture-Proof Desiccant Airtight Large Capacity Pill Box for Vitamins Medications & Supplements (Rose Gold)
Vaydeer$18.221,812 rev
Pillex Pill Organizer 2 Times a Day AM PM Pill Organizer 7 Day Weekly Pill Box 2 Twice a Day Travel Pill Case 7 Days Medicine Organizer for Medication Vitamins Fish Oils Supplements
Pillex$8.182,811 rev
Pill Organizer with Medicine Labels Travel Daily Pill Container Mini Medication Organizer Storage Pill Organizer Travel Essentials Pill Case 7 Day (Pink & 161 Lables)
iouwei$4.999,142 rev
Trending
90-day click momentumVaydeer Metal 7 Day Pill Organizer 2 Times a Day AM PM Weekly Travel Pill Case with Moisture-Proof Desiccant Airtight Large Capacity Pill Box for Vitamins Medications & Supplements (Rose Gold)
Vaydeer$18.224.6★
Zuiaso 7-Day Weekly Pill Organizer and Daily Vitamin Case - Pill Box for Medication Management (Pinkish-red)
Zuiaso$6.084.4★
Amazon Basic Care Weekly (7-Day) Pill Organizer Vitamin Planner And Medicine Box Medium Compartments Black
Amazon Basic Care$3.824.6★
Holii Travel Pill Organizer 8 Compartments Portable Pill Case Daily Pill Box to Hold Vitamins Small Pill Container for Pocket Purse Medicine OrganizerPink
Holii$5.594.4★
AMOOS Cute Pill Dispenser with Anti-Mix Design 7-Slot BPA-Free Patented
AMOOS$8.614.7★
What buyers say about pill organizer
What buyers praise and complain about, mined from review topics.What buyers love
“Convenient and easy”
“Amazing quality”
“It's nice and big”
“Accurate description”
“easy to keep track of daily dosage”
“Awesome organizer”
“Very portable”
“Solid construction”
“Great for my everyday vitamins”
“Very affordable”
What buyers complain about
“Hard to fill”
“It's small”
“Broke immediately”
“lower quality”
“have to take a lot of pills”
“Extremely flimsy”
“WASTE OF MONEY”
“Bad design”
“Cheap materials”
“Extremely big and bulky”
Top return reasons
Common questions
- Is pill organizer profitable to sell on Amazon United States?
- The niche generates $13.9M/yr across 60 tracked products. 6 of 6 products launched in the last 360 days are still selling. 90-day search growth is -2.0%. Flapen's verdict: Worth a look (61/100).
- How competitive is the pill organizer niche?
- 35 brands and 63 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 50% of demand.
- What do buyers complain about in pill organizer?
- Top complaints mined from reviews: Ease Of Use, Size-Overall, Durability. The return rate is 2.0%.
- When does demand for pill organizer peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the pill organizer niche?
- Listings span $3.11–$24.10; the average listing price is $9.18 (sweet spot $15–$100). The average incumbent carries 14,580 reviews — the moat a new listing must climb.