picnic plates
Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Brand share
Incredible27%top-5 brand share — no brand owns this niche
Growth
Incredible+150.3%90-day search growth — must beat 0% to launch
Competition
Great21%top-5 click share — an open shelf
Avg price
Great$18.70avg listing price — sweet spot $15–$100
Price range
Good$5.14–$41.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,819.88avg incumbent reviews — the moat a new listing must climb
Market size
Bad$54K$54K/yr · 80K searches
According to Flapen's Amazon United States niche tracking, picnic plates is a $54K/yr Amazon United States market (80K searches/yr). The top 5 brands hold 27% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 66/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
picnic plates market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $37K–$47K
- units × avg price
- Conversion rate
- 3.6%
- Avg BSR
- #666
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 98%
- Out of stock
- 1.9%
- Avg brand age
- 33 months
- Avg seller age
- 156 days
Competition & brand share
Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.Brands
72 rising
Sellers
145
Top-5 brand share
27%
Top 20: 63%
Top-5 click share
21%
Top 20: 51%
Open market
70%
- Grencian9%
- Gatherfun5%
- Mulbozy5%
- NatNarr5%
- Dixie4%
- Vplus4%
Demand & seasonality
Weekly Amazon search volume, last 57 weeks — +150.3% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 7.1×
Top picnic plates search terms
- picnic plates33K/yr
- bbq plates18K/yr
- bbq plates for party9K/yr
- picnic plates disposable6K/yr
- bbq paper plates5K/yr
- picnic paper plates6K/yr
- cookout plates3K/yr
Top picnic plates products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
50Pcs Gingham Oval Paper Plates 10 x 12 Large Disposable Heavy Duty Red and White Buffalo Checked Plaid Dessert Platter Sturdy Plate for Summer Pizza BBQ Picnic Crawfish Boil Birthday Party Supplies
Grencian$27.394.8★654 rev
Mulbozy 75 Red Gingham Plates and Napkins Disposable Set Includes 25 Dessert Cake Scalloped Plates Cocktail Napkins & Forks for Fork 25 Guests Holiday Party Supplies.
Mulbozy$9.364.5★173 rev
Gatherfun Gingham Red and White Party Supplies Disposable Paper Plates Napkins Cups Knives Spoons Forks Tablecloth Banner for Birthday Party Family Dinner Picnic Barbecue Mothers Day Party Serve 25
Gatherfun$25.514.7★2,581 rev
50 Pcs BBQ Party Supplies 10 12 Large Heavy Duty Red Gingham and Black BBQ Oval Paper Plates Disposable BBQ Birthday Party Plates for Summer Picnic Barbecue Baby Shower Birthday Party Decorations
Grencian$26.584.8★654 rev
175 Pcs Red Gingham Plates and Napkins Party Supplies - Red and White Checkered Plates Sets Serve 25 Guests - Scalloped Gingham Paper Plate for Birthday Picnic Party Decorations
joy akkess$21.154.6★204 rev
Newest
by launch date
Turbo Bee Disposable 5 Compartment Plates 100Pack Bagasse Divided Paper Trays Heavy Duty Serving Plates for School Lunch Meal Prep Picnic and Buffet
Turbo Bee$28.1056 rev
DTFMZOV 50 Pcs Paper Plates 8.5 Inch Blue Gingham Plate Disposable Checkered Plaid Gingham Paper Plates for BBQ Picnic Baby Shower Birthday Wedding Party Supplies (Blue)
DTFMZOV$15.8321 rev
100 Pcs Red White Gingham Party Supplies Set Serves 25 Disposable Checkered Paper Plates Napkins and Forks Classic Picnic Themed Tableware for BBQ Outdoor Birthday Holiday Party Decorations
Merriva$17.2167 rev
Dixie Ultra Disposable Paper Platters 10 x 12.5 25 Count Durable Sturdy Design
Dixie Ultra$5.70615 rev
Mulbozy 75 Red Gingham Plates and Napkins Disposable Set Includes 25 Dessert Cake Scalloped Plates Cocktail Napkins & Forks for Fork 25 Guests Holiday Party Supplies.
Mulbozy$9.36173 rev
Trending
90-day click momentumTurbo Bee Disposable 5 Compartment Plates 100Pack Bagasse Divided Paper Trays Heavy Duty Serving Plates for School Lunch Meal Prep Picnic and Buffet
Turbo Bee$28.104.8★
Dixie Ultra Disposable Paper Platters 10 x 12.5 25 Count Durable Sturdy Design
Dixie Ultra$5.704.8★
DTFMZOV 50 Pcs Paper Plates 8.5 Inch Blue Gingham Plate Disposable Checkered Plaid Gingham Paper Plates for BBQ Picnic Baby Shower Birthday Wedding Party Supplies (Blue)
DTFMZOV$15.834.5★
Red Gingham Party Supplies Set 200 Piece Disposable Dinnerware for 50
Gift Boutique$23.654.6★
WNINK 176 PCS Red Gingham Plates and Napkins Red Checkered Disposable Plates Set with Napkins Cups Plastic Spoons Forks Knives for Dinner Birthday Baby Shower Wedding Supplies Serve 25 Guests
WNINK$18.204.6★
What buyers say about picnic plates
What buyers praise and complain about, mined from review topics.What buyers love
“These plates are fairly sturdy”
“Decent price”
“Good solid quality”
“still looks like new”
“love the size”
“Product description was accurate”
“Leak proof”
“Easy to handle”
“These plates are nice and thick”
“Colors are vibrant”
What buyers complain about
“Flimsy plastic”
“Too big”
“these are not quite as thick as I was hoping for”
“Bad quality”
“Waste of money”
“False information”
“Easy to break”
“heavy”
“Strong Chemical Odor”
“Leak through and are flimsy”
Top return reasons
Common questions
- Is picnic plates profitable to sell on Amazon United States?
- The niche generates $54K/yr across 97 tracked products. 4 of 16 products launched in the last 360 days are still selling. 90-day search growth is +150.3%. Flapen's verdict: Worth a look (66/100).
- How competitive is the picnic plates niche?
- 72 brands and 145 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 27% of demand.
- What do buyers complain about in picnic plates?
- Top complaints mined from reviews: Strength, Size-Overall, Thickness. The return rate is 0.2%.
- When does demand for picnic plates peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 7.1× the quietest.
- What does it cost to enter the picnic plates niche?
- Listings span $5.14–$41.31; the average listing price is $18.70 (sweet spot $15–$100). The average incumbent carries 5,820 reviews — the moat a new listing must climb.