Phosphatidylcholine
MaybeAn estimated 0.0% of orders come back. But the top 5 products take 77% of clicks, so Phosphatidylcholine is a Maybe.
- Flapen Score
- 53 / 100Top 32% of 14,768 Health & Household niches · +4 vs the category median of 4953
- Market size
- $846K/yr213K searches / yr
- 90-day growth
- -9.0%search demand this quarter
- Competition
- 77%top-5 click share · 11 brands · 26 sellers
Flapen Score
Phosphatidylcholine against its category
The dotted line is the Health & Household average. Past it, Phosphatidylcholine is stronger. Inside it, weaker.
Market
The Phosphatidylcholine market on Amazon at a glance
Shoppers on Amazon United States searched for Phosphatidylcholine 213K times last year and spent an estimated $846K. The top 5 brands take 79% of clicks. Demand peaks in Mar. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 9.5% of those searches ended in a purchase.
Shoppers searched for this 213K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.5% of those searches ended in a purchase. Searches in the last 90 days moved -9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $846K a year.
- Searches, last 12 months
- 213K
- Growth, 90 days vs prior 90
- -9.0%
- Conversion, latest week
- 9.5%
- Market size, estimated
- $846Ka year
- Peak month
- March2.6× the quietest month
- Top search term
- phosphatidylcholine167K searches a year
02 · Price
A sale here is worth $42.01.
Listings sell for $42.01 on average, from $9.51 to $191.60. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $42.01 that is $42K to $53K a year per listing.
- Average price
- $42.01inside the $15 to $100 sweet spot
- Price range
- $9.51–$191.60
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $42K–$53K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #366 within Lipid. It carries 2,201 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 3.2%
- Average rank
- #366in Lipid
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 2,201per listing
- Listings tracked
- 12
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 82 months
Products
Top Phosphatidylcholine products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Phosphatidylcholine 1 200mg 210 Softgels Enhanced Version of Soy Lecithin (Choline Supplements) - Non-GMO and Gluten Free to Support Brain Health by Double Wood
- Price
- $19.64
- Rating
- 4.6/5
- Reviews
- 2,582
- Age
- 7y ago

THORNE - Phosphatidyl Choline - Phospholipid Complex for Liver Support Cholesterol Metabolism & Healthy Bile* - Third-Party Certified - Gluten & Dairy-Free - 60 Softgels
- Price
- $32.92
- Rating
- 4.6/5
- Reviews
- 923
- Age
- 24y ago

Nutricost Phosphatidylcholine (420mg) 120 Softgels - GMO-Free Gluten-Free
- Price
- $20.85
- Rating
- 4.9/5
- Reviews
- 33
- Age
- 3mo ago

Carlyle Phosphatidyl Choline Supplement | 3 800mg
- Price
- $12.35
- Rating
- 4.5/5
- Reviews
- 187
- Age
- 3y ago

BodyBio PC - Phosphatidylcholine for Brain Cellular & Cognitive Health
- Price
- $58.63
- Rating
- 4.4/5
- Reviews
- 1,474
- Age
- 7y ago
Trending
estimated 90-day click momentum
Nutricost Phosphatidylcholine (420mg) 120 Softgels - GMO-Free Gluten-Free
- Price
- $20.85
- Rating
- 4.9/5
- Reviews
- 33
- Age
- 3mo ago

BodyBio PC - Phosphatidylcholine for Brain Cellular & Cognitive Health
- Price
- $191.60
- Rating
- 4.4/5
- Reviews
- 1,474
- Age
- 18y ago

Life Extension HepatoPro polyunsaturated phosphatidylcholine 900 mg Supports a Healthy Liver and detoxification Protects Against oxidative Stress Gluten-Free Non-GMO 60 softgels
- Price
- $37.24
- Rating
- 4.4/5
- Reviews
- 144
- Age
- 19y ago

BodyBio PC - Phosphatidylcholine for Brain Cellular & Cognitive Health
- Price
- $58.63
- Rating
- 4.4/5
- Reviews
- 1,474
- Age
- 7y ago

THORNE - Phosphatidyl Choline - Phospholipid Complex for Liver Support Cholesterol Metabolism & Healthy Bile* - Third-Party Certified - Gluten & Dairy-Free - 60 Softgels
- Price
- $32.92
- Rating
- 4.6/5
- Reviews
- 923
- Age
- 24y ago
Newest
by launch date
Nutricost Phosphatidylcholine (420mg) 120 Softgels - GMO-Free Gluten-Free
- Price
- $20.85
- Rating
- 4.9/5
- Reviews
- 33
- Age
- 3mo ago

Carlyle Phosphatidyl Choline Supplement | 3 800mg
- Price
- $12.35
- Rating
- 4.5/5
- Reviews
- 187
- Age
- 3y ago

Phosphatidylcholine 1 200mg 210 Softgels Enhanced Version of Soy Lecithin (Choline Supplements) - Non-GMO and Gluten Free to Support Brain Health by Double Wood
- Price
- $19.64
- Rating
- 4.6/5
- Reviews
- 2,582
- Age
- 7y ago

BodyBio PC - Phosphatidylcholine for Brain Cellular & Cognitive Health
- Price
- $58.63
- Rating
- 4.4/5
- Reviews
- 1,474
- Age
- 7y ago

Seeking Health Optimal PC - Support Brain & Liver Health with Choline - Energy Support Supplement with Sunflower Lecithin - 800 mcg 90 Softgels
- Price
- $45.66
- Rating
- 4.7/5
- Reviews
- 184
- Age
- 11y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 77% of clicks. A locked shelf that new listings rarely crack.
Brands
11 falling
Sellers
26
Est. top-5 brand share
79%
Top 20: 100%
Est. top-5 click share
77%
Top 20: 100%
Open market
16%
- Double Wood Supplements31%
- THORNE25%
- Nutricost8%
- BodyBio8%
- Carlyle6%
- Life Extension5%
- Open — no brand owns it (5 brands, 16%)
Demand
Phosphatidylcholine search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 2.6×
Search terms
Top Phosphatidylcholine search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- phosphatidylcholine167K/yr
- phosphatidylcholine supplement25K/yr
- phosphatidyl choline10K/yr
- phosphatidylcholine powder3K/yr
- phosphatidyl choline supplements3K/yr
- fosfatidilcolina3K/yr
- pc supplement3K/yr
Reviews and returns
What reviews say buyers love and hate about Phosphatidylcholine
We read the reviews and the return reasons for every product selling here.
“Size is not safe”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Phosphatidylcholine questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









