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Pharmaton

Fail

The top 5 brands take 100% of clicks, so Pharmaton is a Fail.

Flapen Score
39
39 / 100
Ranks 12,636 of 14,768 Health & Household niches · −10 vs the category median of 49
Market size
$315K/yr117K searches / yr
90-day growth
+10.6%search demand this quarter
Competition
97%top-5 click share · 4 brands · 7 sellers

Flapen Score

Pharmaton against its category

The dotted line is the Health & Household average. Past it, Pharmaton is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pharmaton market on Amazon at a glance

Shoppers on Amazon United States searched for Pharmaton 117K times last year and spent an estimated $315K. All 4 brands take every click. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $315K a year.

Searches, last 12 months
117K
Growth, 90 days vs prior 90
+10.6%
Conversion, latest week
2.8%
Market size, estimated
$315Ka year
Peak month
August1.5× the quietest month
Top search term
pharmaton53K searches a year

02 · Price

A sale here is worth $95.91.

Listings sell for $95.91 on average, from $30.53 to $250.98. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At $95.91 that is $24K to $48K a year per listing.

Average price
$95.91inside the $15 to $100 sweet spot
Price range
$30.53–$250.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
250–500
Revenue per listing a year
$24K–$48K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 17% ship with Prime. On an average day, 30.8% of listings are out of stock. The average listing ranks #5,462 within Medication Aids. It carries 33 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
17%
Out of stock, average day
30.8%
Average rank
#5,462in Medication Aids
Average rating
4.72 starsAmazon United States average 4.42 stars
Average reviews
33per listing
Listings tracked
6

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 81 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
81 months

Products

Top Pharmaton products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Brand 153%
  • Brand 229%
  • Brand 315%
  • Brand 43%

Demand

Pharmaton search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Pharmaton search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pharmaton53K/yr
  • pharmaton multivitamin33K/yr
  • pharmaton vitality 100 capsules3K/yr
  • pharmaton vitality9K/yr
  • geriatric pharmaton6K/yr
  • pharmaton complex5K/yr
  • pharmaton geriatric3K/yr
  • pharmaton multivitamin men5K/yr

Reviews and returns

What reviews say buyers love and hate about Pharmaton

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“Good value”
A buyer, on “Value For Money”50% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

5 topics

NegativePositive

FAQ

Common Pharmaton questions

Answered from the same tracked data.