Ph Balanced Body Wash

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +26.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $636K a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

+26.9%

Conversion, latest week

4.1%

Market size, estimated

$636Ka year

Peak month

May2.6× the quietest month

Top search term

salt xo557K searches a year

Listings sell for $15.44 on average, from $6.91 to $18.94. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 10,000 to 12,500 of them. At $15.44 that is $154K to $193K a year per listing.

Average price

$15.44inside the $15 to $100 sweet spot

Price range

$6.91–$18.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

10,000–12,500

Revenue per listing a year

$154K–$193K

Returns

0.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 25.6% of listings are out of stock. The average listing ranks #856 within Feminine Care. It carries 7,285 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

25.6%

Average rank

#856in Feminine Care

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

7,285per listing

Listings tracked

6

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months