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Pest Guard

Maybe

An estimated 0.2% of orders come back. But the top 5 brands take 97% of clicks, so Pest Guard is a Maybe.

Flapen Score
60
60 / 100
Top 11% of 14,768 Health & Household niches · +11 vs the category median of 49
Market size
$116K/yr65K searches / yr
90-day growth
+110.1%search demand this quarter
Competition
67%top-5 click share · 8 brands · 33 sellers

Flapen Score

Pest Guard against its category

The dotted line is the Health & Household average. Past it, Pest Guard is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pest Guard market on Amazon at a glance

Shoppers on Amazon United States searched for Pest Guard 65K times last year and spent an estimated $116K. The top 5 brands take 97% of clicks. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 5.7% of those searches ended in a purchase.

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved +110.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.

Searches, last 12 months
65K
Growth, 90 days vs prior 90
+110.1%
Conversion, latest week
5.7%
Market size, estimated
$116Ka year
Top search term
riddex pest repeller plug in28K searches a year

02 · Price

A sale here is worth $31.77.

Listings sell for $31.77 on average, from $11.97 to $64.81. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $31.77 that is $8K to $16K a year per listing.

Average price
$31.77inside the $15 to $100 sweet spot
Price range
$11.97–$64.81
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$8K–$16K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.5% of listings are out of stock. The average listing ranks #172 within Indoor Insect & Pest Control. It carries 3,969 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
18.5%
Average rank
#172in Indoor Insect & Pest Control
Average rating
4.00 starsAmazon United States average 4.42 stars
Average reviews
3,969per listing
Listings tracked
17

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
38 months

Products

Top Pest Guard products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 rising

Sellers

33

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

2%

  • Brand 174%
  • Brand 211%
  • Brand 36%
  • Brand 44%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (2 brands, 2%)

Search terms

Top Pest Guard search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • riddex pest repeller plug in28K/yr
  • riddex17K/yr
  • pest guard5K/yr
  • rodent zero radar4K/yr
  • riddex sonic plus ultrasonic pest repeller4K/yr
  • riddex plus5K/yr
  • ridex pest repeller plug in3K/yr

Reviews and returns

What reviews say buyers love and hate about Pest Guard

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Ease Of Use”
44%of negative reviews mention “Functionality-Overall”
0.2%of orders come back
“No result”
A buyer, on “Functionality-Overall”44% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Pest Guard questions

Answered from the same tracked data.