Personalized Stationary

Shoppers searched for this 415K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +25.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $245K a year.

Searches, last 12 months

415K

Growth, 90 days vs prior 90

+25.9%

Conversion, latest week

1.6%

Market size, estimated

$245Ka year

Peak month

December2.3× the quietest month

Top search term

personalized stationery119K searches a year

Listings sell for $37.88 on average, from $7.59 to $79.27. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $37.88 that is $0 to $4K a year per listing.

Average price

$37.88inside the $15 to $100 sweet spot

Price range

$7.59–$79.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

0.7%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 33% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #1,196 within Stationery Supplies. It carries 450 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

33%

Out of stock, average day

2.5%

Average rank

#1,196in Stationery Supplies

Average rating

4.74 starsAmazon United States average 4.42 stars

Average reviews

450per listing

Listings tracked

52

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

42 months