periodontal toothbrush
Skip itA deep review moat (9,515 avg reviews) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great10.1%search→purchase rate — share of searches ending in a sale
Avg price
Great$18.19avg listing price — sweet spot $15–$100
Price range
Great$2.54–$82.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Growth
Okay+2.3%90-day search growth — must beat 0% to launch
Market size
Okay$111K$111K/yr · 61K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad9,515.04avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, periodontal toothbrush is a $111K/yr Amazon United States market (61K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 49/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
periodontal toothbrush market data
- Units sold / yr
- 6K–8K
- avg 250–500/product
- Revenue / yr
- $109K–$146K
- units × avg price
- Conversion rate
- 10.1%
- Avg BSR
- #224
- Page quality
- 0%
- Prime
- 61%
- Sponsored
- 83%
- Out of stock
- 0.0%
- Avg brand age
- 56 months
- Avg seller age
- 154 days
Competition & brand share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.Brands
12 rising
Sellers
39
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
57%
Top 20: 97%
Open market
14%
- Dr. Collins49%
- OraTec11%
- Parodontax11%
- GuruNanda6%
- MOUTHWATCHERS5%
- NIMBUS4%
- Open — no brand owns it (6 brands, 14%)
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — +2.3% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 3.6×
Top periodontal toothbrush search terms
- dr collins perio toothbrush21K/yr
- periodontal toothbrush10K/yr
- gingivitis toothbrush11K/yr
- dr collins perio toothbrush ultra soft8K/yr
- perio toothbrush6K/yr
- best toothbrush for gum disease2K/yr
- dr perio toothbrush ultra soft2K/yr
Top periodontal toothbrush products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dr. Collins Perio Toothbrush with Supersoft Bristles Colors May Vary (Pack of 6)
Dr. Collins$29.224.7★626 rev
Dr. Collins Perio Toothbrush 3 Pack (Colors Vary) (Qty. 12 Pack of 4)
Dr. Collins$38.864.9★364 rev
OraTec Dr. Collins Perio Toothbrush
OraTec$3.505.0★25 rev
Parodontax Complete Protection Soft Toothbrush for Healthy Gums and Strong Teeth - 2 x 2 Pack
Parodontax$12.404.8★1,066 rev
Dr. Collins Perio Extreme Toothbrush (Colors Vary) (Pack of 4)
Dr. Collins$21.034.6★824 rev
Newest
by launch date
Sonic Gums Electric Toothbrush for Oral Health Gum Disease Gingivitis & Gum Recession - Extra Soft Sonic Toothbrush for Sensitive Gums Plaque Removal & Periodontal Care
Great Gums$82.5563 rev
Colgate Total Active Prevention Foaming Clean Soft Toothbrushes Soft Bristle Toothbrush Pack for Plaque Removal Helps Reach Deeper Along the Gumline and Between Teeth White 2 Pack
Colgate$7.61871 rev
Tetragonal tree 6 Count Extra Soft Toothbrushes | Periodontist-Designed Tapered Bristles for Sensitive Teeth and Receding Gums | Plaque Remover Toothbrushes in Bucket Packaging - Colors May Vary
Tetragonal tree$8.61673 rev
GuruNanda Butter on Gums Toothbrush with Extra Soft Bristles for Sensitive Gums Soft Toothbrush for Kids & Adults 2 ct
GuruNanda$2.5410,853 rev
Parodontax Complete Protection Soft Toothbrush for Healthy Gums and Strong Teeth - 2 x 2 Pack
Parodontax$12.401,066 rev
Trending
90-day click momentumSonic Gums Electric Toothbrush for Oral Health Gum Disease Gingivitis & Gum Recession - Extra Soft Sonic Toothbrush for Sensitive Gums Plaque Removal & Periodontal Care
Great Gums$82.554.0★
Dr. Collins Perio Toothbrush with Supersoft Bristles Colors May Vary (Pack of 6)
Dr. Collins$29.224.7★
OraMD 4-in-1 Original Strength Tooth Oil- Clinically Tested Gum Disease Treatment Gingivitis Treatment Periodontal Disease Treatment Sensitive Teeth and Gums - All-Natural Solution (1-Pack)
OraMD$24.694.5★
Dr. Collins Perio Toothbrush Value Pack 2 Count
Dr. Collins$13.004.8★
OraTec Dr. Collins Perio Toothbrush
OraTec$3.505.0★
What buyers say about periodontal toothbrush
What buyers praise and complain about, mined from review topics.What buyers love
“So soft and smooth”
“Great deal”
“Excellent Product”
“having really white teeth”
“Good quality brush”
“Great for sensitive gums”
“Clean teeth”
“Great Cleaning”
“it's easy to handle”
“Description is accurate”
What buyers complain about
“Doesnt last”
“Stopped Charging”
“one did not fit”
“Not soft at all”
“Does not clean well”
“low quality items”
“hard to hold”
“Too expensive”
“Battery no good”
“Weak”
Top return reasons
Common questions
- Is periodontal toothbrush profitable to sell on Amazon United States?
- The niche generates $111K/yr across 23 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +2.3%. Flapen's verdict: Skip it (49/100).
- How competitive is the periodontal toothbrush niche?
- 12 brands and 39 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in periodontal toothbrush?
- Top complaints mined from reviews: Durability, Charging, Size-Overall. The return rate is 0.9%.
- When does demand for periodontal toothbrush peak?
- Demand peaks in Jul–Aug; the busiest month runs 3.6× the quietest.
- What does it cost to enter the periodontal toothbrush niche?
- Listings span $2.54–$82.55; the average listing price is $18.19 (sweet spot $15–$100). The average incumbent carries 9,515 reviews — the moat a new listing must climb.