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Period Patches for Cramps

Maybe

An estimated 0.4% of orders come back. But demand is soft, at -13.4% this quarter, so Period Patches for Cramps is a Maybe.

Flapen Score
54
54 / 100
Top 28% of 14,768 Health & Household niches · +5 vs the category median of 49
Market size
$370K/yr352K searches / yr
90-day growth
-13.4%search demand this quarter
Competition
64%top-5 click share · 13 brands · 24 sellers

Flapen Score

Period Patches for Cramps against its category

The dotted line is the Health & Household average. Past it, Period Patches for Cramps is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Period Patches for Cramps market on Amazon at a glance

Shoppers on Amazon United States searched for Period Patches for Cramps 352K times last year and spent an estimated $370K. The top 5 brands take 78% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 8.1% of those searches ended in a purchase.

Shoppers searched for this 352K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $370K a year.

Searches, last 12 months
352K
Growth, 90 days vs prior 90
-13.4%
Conversion, latest week
8.1%
Market size, estimated
$370Ka year
Peak month
February1.3× the quietest month
Top search term
heating patches for period cramps24K searches a year

02 · Price

A sale here is worth $12.99.

Listings sell for $12.99 on average, from $6.21 to $25.72. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At $12.99 that is $26K to $32K a year per listing.

Average price
$12.99under the $15 to $100 sweet spot
Price range
$6.21–$25.72
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
2,000–2,500
Revenue per listing a year
$26K–$32K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #54 within Hot & Cold Therapies. It carries 1,509 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
11.1%
Average rank
#54in Hot & Cold Therapies
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
1,509per listing
Listings tracked
17

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
43 months

Products

Top Period Patches for Cramps products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

24

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

16%

  • Brand 125%
  • Brand 219%
  • Brand 316%
  • Brand 412%
  • Brand 57%
  • Brand 66%
  • Open — no brand owns it (7 brands, 16%)

Demand

Period Patches for Cramps search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Period Patches for Cramps search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • heating patches for period cramps24K/yr
  • midol heat patch30K/yr
  • thermacare menstrual heat wraps28K/yr
  • heat patches for menstrual cramps25K/yr
  • period heat patches20K/yr
  • period patches20K/yr
  • rael heating patch23K/yr
  • menstrual heating patch17K/yr
  • period patches for cramps17K/yr
  • midol patches11K/yr

Reviews and returns

What reviews say buyers love and hate about Period Patches for Cramps

We read the reviews and the return reasons for every product selling here.

7%of positive reviews mention “Heating Element”
25%of negative reviews mention “Heating”
0.4%of orders come back
“Barely warm”
A buyer, on “Heating”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Period Patches for Cramps questions

Answered from the same tracked data.