Period Bag

Shoppers searched for this 966K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $101K a year.

Searches, last 12 months

966K

Growth, 90 days vs prior 90

-4.0%

Conversion, latest week

1.0%

Market size, estimated

$101Ka year

Peak month

August6.0× the quietest month

Top search term

period bag267K searches a year

Listings sell for $10.03 on average, from $4.92 to $43.28. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $10.03 that is $1K to $3K a year per listing.

Average price

$10.03under the $15 to $100 sweet spot

Price range

$4.92–$43.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.5%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #355 within Feminine Care. It carries 904 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

6.3%

Average rank

#355in Feminine Care

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

904per listing

Listings tracked

111

27 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

27

Successful launches

2Amazon's first-year sales bar

Average brand age

33 months