Perfect Smile Whitening Kit

Shoppers searched for this 105K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +24.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $111K a year.

Searches, last 12 months

105K

Growth, 90 days vs prior 90

+24.5%

Conversion, latest week

2.6%

Market size, estimated

$111Ka year

Peak month

December4.3× the quietest month

Top search term

lifecell teeth whitening serum28K searches a year

Listings sell for $41.25 on average, from $11.25 to $186.14. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $41.25 that is $10K to $21K a year per listing.

Average price

$41.25inside the $15 to $100 sweet spot

Price range

$11.25–$186.14

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

$10K–$21K

Returns

0.6%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #236 within Teeth Whitening. It carries 14,782 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

88%

Out of stock, average day

0.0%

Average rank

#236in Teeth Whitening

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

14,782per listing

Listings tracked

16

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

42 months