Peppermint Oil

Shoppers searched for this 4.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.1% of those searches ended in a purchase. Searches in the last 90 days moved +45.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7.7M a year.

Searches, last 12 months

4.9M

Growth, 90 days vs prior 90

+45.3%

Conversion, latest week

14.1%

Market size, estimated

$7.7Ma year

Peak month

June1.8× the quietest month

Top search term

peppermint oil3.3M searches a year

Listings sell for $11.13 on average, from $5.03 to $26.42. Amazon reports units sold in ranges. This niche sold 600K to 800K a year. The average listing sells 25,000 to 30,000 of them. At $11.13 that is $278K to $334K a year per listing.

Average price

$11.13under the $15 to $100 sweet spot

Price range

$5.03–$26.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

600K–800K

Units per listing a year

25,000–30,000

Revenue per listing a year

$278K–$334K

Returns

0.6%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #13 within Aromatherapy. It carries 13,016 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#13in Aromatherapy

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

13,016per listing

Listings tracked

25

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

62 months