Skip to content

Peppa Pig Ornament

Fail

Shoppers spend an estimated $40K a year here, so Peppa Pig Ornament is a Fail.

Flapen Score
36
36 / 100
Ranks 13,545 of 14,768 Health & Household niches · −13 vs the category median of 49
Market size
$40K/yr50K searches / yr
90-day growth
+0.3%search demand this quarter
Competition
86%top-5 click share · 7 brands · 17 sellers

Flapen Score

Peppa Pig Ornament against its category

The dotted line is the Health & Household average. Past it, Peppa Pig Ornament is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Peppa Pig Ornament market on Amazon at a glance

Shoppers on Amazon United States searched for Peppa Pig Ornament 50K times last year and spent an estimated $40K. The top 5 brands take 93% of clicks. Demand peaks in Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 7.9% of those searches ended in a purchase.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
+0.3%
Conversion, latest week
7.9%
Market size, estimated
$40Ka year
Peak month
December28.9× the quietest month
Top search term
peppa pig wrapping paper21K searches a year

02 · Price

A sale here is worth $10.17.

Listings sell for $10.17 on average, from $3.89 to $17.82. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $10.17 that is $1K to $3K a year per listing.

Average price
$10.17under the $15 to $100 sweet spot
Price range
$3.89–$17.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

44% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 16.1% of listings are out of stock. The average listing ranks #839 within Gift Wrap Paper. It carries 441 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
44%
Prime listings
89%
Out of stock, average day
16.1%
Average rank
#839in Gift Wrap Paper
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
441per listing
Listings tracked
9

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
37 months

Products

Top Peppa Pig Ornament products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

17

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

3%

  • Brand 153%
  • Brand 228%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (1 brand, 3%)

Demand

Peppa Pig Ornament search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25SepDecAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 28.9×

Search terms

Top Peppa Pig Ornament search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • peppa pig wrapping paper21K/yr
  • peppa pig wrapping paper birthday girl5K/yr
  • peppa pig ornament10K/yr
  • peppa pig christmas ornament6K/yr
  • peppa pig christmas wrapping paper5K/yr
  • peppa pig ornament christmas4K/yr

Reviews and returns

What reviews say buyers love and hate about Peppa Pig Ornament

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
34%of negative reviews mention “Size-Overall”
0.9%of orders come back
“short”
A buyer, on “Size-Overall”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Peppa Pig Ornament questions

Answered from the same tracked data.