Pea Protein Powder

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved +3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.8M a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

+3.4%

Conversion, latest week

7.5%

Market size, estimated

$2.8Ma year

Peak month

June1.5× the quietest month

Top search term

pea protein powder416K searches a year

Listings sell for $34.92 on average, from $16.46 to $61.98. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,500 to 3,000 of them. At $34.92 that is $87K to $105K a year per listing.

Average price

$34.92inside the $15 to $100 sweet spot

Price range

$16.46–$61.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

2,500–3,000

Revenue per listing a year

$87K–$105K

Returns

0.0%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #149 within Protein. It carries 6,508 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

1.4%

Average rank

#149in Protein

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

6,508per listing

Listings tracked

22

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

74 months