Patchouli Perfume

Shoppers searched for this 222K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $288K a year.

Searches, last 12 months

222K

Growth, 90 days vs prior 90

+5.6%

Conversion, latest week

5.5%

Market size, estimated

$288Ka year

Peak month

March6.6× the quietest month

Top search term

patchouli perfume134K searches a year

Listings sell for $23.41 on average, from $6.89 to $126.51. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $23.41 that is $2K to $6K a year per listing.

Average price

$23.41inside the $15 to $100 sweet spot

Price range

$6.89–$126.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

0.2%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #398 within Aromatherapy. It carries 3,485 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

90%

Out of stock, average day

6.2%

Average rank

#398in Aromatherapy

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

3,485per listing

Listings tracked

40

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

71 months