Patchouli Essential Oil

Shoppers searched for this 700K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved +10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $767K a year.

Searches, last 12 months

700K

Growth, 90 days vs prior 90

+10.1%

Conversion, latest week

9.3%

Market size, estimated

$767Ka year

Peak month

December1.3× the quietest month

Top search term

patchouli essential oil307K searches a year

Listings sell for $11.83 on average, from $5.78 to $16.12. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,500 to 3,000 of them. At $11.83 that is $30K to $35K a year per listing.

Average price

$11.83under the $15 to $100 sweet spot

Price range

$5.78–$16.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

2,500–3,000

Revenue per listing a year

$30K–$35K

Returns

1.1%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #59 within Aromatherapy. It carries 3,765 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#59in Aromatherapy

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

3,765per listing

Listings tracked

19

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

69 months