Pastel Tissue Paper
FailPrices span $5.91–$12.87, mostly outside the sweet spot, so Pastel Tissue Paper is a Fail.
- Flapen Score
- 35 / 100Ranks 13,764 of 14,768 Health & Household niches · −14 vs the category median of 4935
- Market size
- $59K/yr47K searches / yr
- 90-day growth
- -33.6%search demand this quarter
- Competition
- 78%top-5 click share · 12 brands · 24 sellers
Flapen Score
Pastel Tissue Paper against its category
The dotted line is the Health & Household average. Past it, Pastel Tissue Paper is stronger. Inside it, weaker.
Market
The Pastel Tissue Paper market on Amazon at a glance
Shoppers on Amazon United States searched for Pastel Tissue Paper 47K times last year and spent an estimated $59K. The top 5 brands take 78% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 14.3% of those searches ended in a purchase.
Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.3% of those searches ended in a purchase. Searches in the last 90 days moved -33.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.
- Searches, last 12 months
- 47K
- Growth, 90 days vs prior 90
- -33.6%
- Conversion, latest week
- 14.3%
- Market size, estimated
- $59Ka year
- Peak month
- April3.8× the quietest month
- Top search term
- pastel tissue paper37K searches a year
02 · Price
A sale here is worth $8.81.
Listings sell for $8.81 on average, from $5.91 to $12.87. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $8.81 that is $4K to $7K a year per listing.
- Average price
- $8.81under the $15 to $100 sweet spot
- Price range
- $5.91–$12.87
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $4K–$7K
- Returns
- 1.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #64 within Wrapping Tissue. It carries 1,672 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 6.7%
- Average rank
- #64in Wrapping Tissue
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 1,672per listing
- Listings tracked
- 12
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Pastel Tissue Paper products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.
Brands
12 falling
Sellers
24
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
17%
- Brand 135%
- Brand 217%
- Brand 39%
- Brand 49%
- Brand 58%
- Brand 65%
- Open — no brand owns it (6 brands, 17%)
Demand
Pastel Tissue Paper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May · busiest ÷ quietest = 3.8×
Search terms
Top Pastel Tissue Paper search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pastel tissue paper37K/yr
- pastel tissue paper for gift bags6K/yr
- tissue paper pastel4K/yr
Reviews and returns
What reviews say buyers love and hate about Pastel Tissue Paper
We read the reviews and the return reasons for every product selling here.
“Smaller sheets,”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pastel Tissue Paper questions
Answered from the same tracked data.









