past purchases by me on amazon
Launch itA $5.1M/yr market growing +7.1% this quarter with returns at 0.4% — clears our launch bar.
Market size
Incredible$5.1M$5.1M/yr · 1.1M searches
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible13.4%search→purchase rate — share of searches ending in a sale
Avg price
Incredible$34.18avg listing price — sweet spot $15–$100
Price range
Great$5.84–$57.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+7.1%90-day search growth — must beat 0% to launch
Review moat
Bad6,460.2avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, past purchases by me on amazon is a $5.1M/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 100% of demand. Verdict: Launch it — 65/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
past purchases by me on amazon market data
- Units sold / yr
- 150K–200K
- avg 5,000–6,000/product
- Revenue / yr
- $5.1M–$6.8M
- units × avg price
- Conversion rate
- 13.4%
- Avg BSR
- #120
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 77%
- Out of stock
- 0.0%
- Avg brand age
- 59 months
- Avg seller age
- 135 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
2 flat
Sellers
88
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
46%
Top 20: 91%
Open market
0%
- TENA70%
- Poise30%
Demand
Weekly Amazon search volume, last 26 weeks — +7.1% search growth over the last 90 days.Top past purchases by me on amazon search terms
- tena sensitive pads for women161K/yr
- tena203K/yr
- poise overnight pads ultimate absorbency extra coverage 72 ct133K/yr
- tena pads for women234K/yr
- tena overnight pads for women71K/yr
- tena pads72K/yr
- poise overnight pads40K/yr
- tena overnight pads32K/yr
- tena incontinence pads for women22K/yr
- tenna29K/yr
Top past purchases by me on amazon products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
TENA Sensitive Care Overnight Incontinence Pads Women Extra Coverage 90ct
TENA$37.024.4★19,406 rev
Poise Overnight Incontinence & Postpartum Pads for Bladder Leaks 8 Drop Extra Coverage 96 Count Packaging May Vary
Poise$53.764.5★15,867 rev
Poise Overnight Incontinence & Postpartum Pads for Bladder Leaks 8 Drop Extra Coverage 72 Count (2 Packs of 36) Packaging May Vary
Poise$39.634.5★15,867 rev
Tena Sensitive Care Overnight Incontinence Pads Women Extra Coverage 48ct
TENA$22.124.4★19,406 rev
TENA Sensitive Care Maximum Pads Regular Length 56 count
TENA$14.774.4★6,984 rev
Newest
by launch date
Poise Overnight Ultra Thin Incontinence & Postpartum Pads with Wings for Bladder Leaks 8 Drop Extra Absorbent Long Length 60 Count
Poise$33.121,349 rev
Poise Overnight Incontinence & Postpartum Pads for Bladder Leaks 8 Drop Extra Coverage 96 Count Packaging May Vary
Poise$53.7615,867 rev
Tena Sensitive Care Overnight Incontinence Pads Women Extra Coverage 48ct
TENA$22.1219,406 rev
Tena Sensitive Care Ultimate Incontinence Pads for Women Long 52 ct
TENA$21.561,098 rev
TENA Sensitive Care Ultimate Incontinence Pads for Women Regular 52 ct
TENA$21.455,419 rev
Trending
90-day click momentum
Poise Incontinence & Postpartum Pads for Bladder Leaks 7 Drop Ultra Absorbency Long Length 78 Count Packaging May Vary
Poise$41.284.6★
Tena Sensitive Care Ultimate Incontinence Pads for Women Long 52 ct
TENA$21.564.4★
Poise Overnight Incontinence & Postpartum Pads for Bladder Leaks 8 Drop Extra Coverage 96 Count Packaging May Vary
Poise$53.764.5★
TENA Sensitive Care Overnight Incontinence Pads Women Extra Coverage 135ct
TENA$52.444.4★
TENA Sensitive Care Ultimate Incontinence Pads for Women Regular 52 ct
TENA$21.454.4★
What buyers say about past purchases by me on amazon
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Extremely comfortable”
“Great absorbency”
“worth it”
“Very soft, comfortable and absorbent”
“Works as advertised”
“Leak free”
“Pros: the extra length is great”
“EFFECTIVE”
“These are great, absorbent and you feel dry”
What buyers complain about
“Too short”
“they still leak”
“Adhesive not strong enough”
“Too thick and bulky”
“Absorption Issues”
“Bulky very uncomfortable”
“False advertising”
“caused irritation”
“Poor quality”
“waste of money”
Top return reasons
Common questions
- Is past purchases by me on amazon profitable to sell on Amazon United States?
- The niche generates $5.1M/yr across 30 tracked products. 90-day search growth is +7.1%. Flapen's verdict: Launch it (65/100).
- How competitive is the past purchases by me on amazon niche?
- 2 brands and 88 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in past purchases by me on amazon?
- Top complaints mined from reviews: Size-Overall, Leak-Proof, Adhesion/Stickiness. The return rate is 0.4%.
- What does it cost to enter the past purchases by me on amazon niche?
- Listings span $5.84–$57.00; the average listing price is $34.18 (sweet spot $15–$100). The average incumbent carries 6,460 reviews — the moat a new listing must climb.