Paper Cup
PassPaper Cup scores 73 out of 100, a Pass. Shoppers spend an estimated $2.9M a year here, search demand grew +9.7% this quarter, and an estimated 0.6% of orders come back.
- Flapen Score
- 73 / 100Top 1% of 14,768 Health & Household niches · +24 vs the category median of 4973
- Market size
- $2.9M/yr2.2M searches / yr
- 90-day growth
- +9.7%search demand this quarter
- Competition
- 21%top-5 click share · 58 brands · 746 sellers
Flapen Score
Paper Cup against its category
The dotted line is the Health & Household average. Past it, Paper Cup is stronger. Inside it, weaker.
Market
The Paper Cup market on Amazon at a glance
Shoppers on Amazon United States searched for Paper Cup 2.2M times last year and spent an estimated $2.9M. The top 5 brands take 45% of clicks. Demand peaks in May–Jun. Flapen scores it 73 out of 100, a Pass.
01 · Demand
An estimated 7.2% of those searches ended in a purchase.
Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved +9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.9M a year.
- Searches, last 12 months
- 2.2M
- Growth, 90 days vs prior 90
- +9.7%
- Conversion, latest week
- 7.2%
- Market size, estimated
- $2.9Ma year
- Peak month
- May2.4× the quietest month
- Top search term
- paper cups751K searches a year
02 · Price
A sale here is worth $17.86.
Listings sell for $17.86 on average, from $2.02 to $68.32. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 1,500 to 2,000 of them. At $17.86 that is $27K to $36K a year per listing.
- Average price
- $17.86inside the $15 to $100 sweet spot
- Price range
- $2.02–$68.32
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $27K–$36K
- Returns
- 0.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #460 within Disposable Drinkware. It carries 3,903 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 3.1%
- Average rank
- #460in Disposable Drinkware
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 3,903per listing
- Listings tracked
- 101
04 · Newcomers
12 of last year's 15 launches cleared the first-year sales bar.
15 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 15
- Successful launches
- 12Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Paper Cup products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 21% of clicks. An open shelf where new products get seen.
Brands
58 rising
Sellers
746
Top-5 brand share
45%
Top 20: 81%
Top-5 click share
21%
Top 20: 56%
Open market
49%
- Brand 114%
- Brand 211%
- Brand 37%
- Brand 47%
- Brand 57%
- Brand 65%
Demand
Paper Cup search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun · busiest ÷ quietest = 2.4×
Search terms
Top Paper Cup search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- paper cups751K/yr
- plastic cups reusable213K/yr
- plastic drinking glasses184K/yr
- plastic tumblers154K/yr
- reusable cups141K/yr
- acrylic cups119K/yr
- reusable plastic cups110K/yr
- plastic reusable cups80K/yr
- paper cup66K/yr
- 8 oz cups52K/yr
Reviews and returns
What reviews say buyers love and hate about Paper Cup
We read the reviews and the return reasons for every product selling here.
“Much smaller”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Paper Cup questions
Answered from the same tracked data.









