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Palmitoylethanolamide

Maybe

An estimated 0.0% of orders come back. But the top 5 products take 68% of clicks, so Palmitoylethanolamide is a Maybe.

Flapen Score
62
62 / 100
Top 8% of 14,768 Health & Household niches · +13 vs the category median of 49
Market size
$279K/yr147K searches / yr
90-day growth
+21.9%search demand this quarter
Competition
68%top-5 click share · 11 brands · 15 sellers

Flapen Score

Palmitoylethanolamide against its category

The dotted line is the Health & Household average. Past it, Palmitoylethanolamide is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Palmitoylethanolamide market on Amazon at a glance

Shoppers on Amazon United States searched for Palmitoylethanolamide 147K times last year and spent an estimated $279K. The top 5 brands take 80% of clicks. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 6.2% of those searches ended in a purchase.

Shoppers searched for this 147K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved +21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $279K a year.

Searches, last 12 months
147K
Growth, 90 days vs prior 90
+21.9%
Conversion, latest week
6.2%
Market size, estimated
$279Ka year
Peak month
June1.4× the quietest month
Top search term
pea supplement50K searches a year

02 · Price

A sale here is worth $30.74.

Listings sell for $30.74 on average, from $10.07 to $62.11. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $30.74 that is $15K to $23K a year per listing.

Average price
$30.74inside the $15 to $100 sweet spot
Price range
$10.07–$62.11
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$15K–$23K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #1,409 within Protein. It carries 300 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#1,409in Protein
Average rating
4.24 starsAmazon United States average 4.42 stars
Average reviews
300per listing
Listings tracked
16

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
71 months

Products

Top Palmitoylethanolamide products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

15

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

15%

  • Brand 139%
  • Brand 220%
  • Brand 39%
  • Brand 46%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (5 brands, 15%)

Demand

Palmitoylethanolamide search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Palmitoylethanolamide search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pea supplement50K/yr
  • palmitoylethanolamide50K/yr
  • pea supplement palmitoylethanolamide16K/yr
  • palmitoylethanolamide pea9K/yr
  • palmitoylethanolamide supplement11K/yr
  • oleoylethanolamide4K/yr
  • pea palmitoylethanolamide5K/yr
  • oleoylethanolamide supplement2K/yr

Reviews and returns

What reviews say buyers love and hate about Palmitoylethanolamide

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Functionality-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Does nothing - for me”
A buyer, on “Functionality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Palmitoylethanolamide questions

Answered from the same tracked data.