palm brush
Worth a lookShows low returns (0.8%), but a deep review moat (6,512 avg reviews) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Price range
Good$2.91–$36.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.34avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$182K$182K/yr · 166K searches
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Growth
Okay+3.3%90-day search growth — must beat 0% to launch
Review moat
Bad6,512.26avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, palm brush is a $182K/yr Amazon United States market (166K searches/yr). The top 5 brands hold 85% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
palm brush market data
- Units sold / yr
- 20K–25K
- avg 500–750/product
- Revenue / yr
- $227K–$284K
- units × avg price
- Conversion rate
- 9.7%
- Avg BSR
- #431
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 79%
- Out of stock
- 0.0%
- Avg brand age
- 48 months
- Avg seller age
- 160 days
Competition & brand share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.Brands
17 rising
Sellers
587
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
43%
Top 20: 81%
Open market
13%
- Full Circle47%
- OXO19%
- MR.SIGA13%
- GREENTH PRO3%
- KitchenAid3%
- Pamrack2%
- Open — no brand owns it (11 brands, 13%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +3.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top palm brush search terms
- full circle dish brush42K/yr
- palm brush37K/yr
- oxo palm brush17K/yr
- palm dish brush16K/yr
- palm brush dish scrubber12K/yr
- full circle brush12K/yr
- oxo palm dish brush5K/yr
- dish palm brush6K/yr
- palm scrub brush5K/yr
- oxo soap dispensing palm brush3K/yr
Top palm brush products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Full Circle Bubbly Palm Brush Family Safe Formaldehyde-Free Ergonomic Palm Scrubber with Handle for Kitchen Cleaning Dish Scrub Brush for Nonstick Cast Iron & Sink White
Full Circle$8.894.7★16,326 rev
Full Circle Daily Dish Brush-Bamboo Handle Dish BrushSustainable Kitchen Cleaning with Tough Bristles-Natural Dish Scrubber Nonstick & Cast Iron Cleaner-Long Handle Brush for Dishes Pots and Pans
Full Circle$8.324.6★10,931 rev
OXO Good Grips Soap Dispensing Palm Brush Storage Set
OXO$12.544.6★21,420 rev
OXO Steel Soap Dispensing Palm Brush
OXO$14.124.3★6,583 rev
MR.SIGA Dish Scrub Brush Palm Brush Dish Scrubber with Ergonomic Grip Kitchen Brushes for Dishes Gray Pack of 2
MR.SIGA$11.954.7★2,222 rev
Newest
by launch date
Full Circle Bubble Up Bamboo Dish BrushFamily Safe Formaldehyde-FreeErgonomic Palm Scrubber with Handle for Kitchen Cleaning Dish Scrub Brush for Nonstick Cast Iron & Sink Gray 2 Pk
Full Circle$13.0316,326 rev
Soap Palm Brush Storage Set 1 Piece Kitchen Brush with Bracket for Cleaning Pots Pans and Sinks Scrub Brush Kitchen Scrub Brush
cuitrent$5.60350 rev
Full Circle Double Dish Brush Set Durable Scrub Brushes for Dishes Pots Pans and Cast Iron Includes Daily Dish Brush & Skillet Strong Cast Iron Brush Sustainable 2-Pack
Full Circle$15.5720,520 rev
BONUMVITA Bamboo Dish Brush Set 4 Pack Kitchen Palm Pot Brush with Union Fiber Natural Bamboo Dish Scrub Brush for Cleaning Pots Pans Sinks Woks Vegetables
BONUMVITA$9.91237 rev
Bamboo Dish Scrub Brushes Kitchen Wooden Cleaning Scrubbers Set for Washing Cast Iron Pan/Pot Natural Sisal Bristles Set of 3
SUBEKYU$9.845,932 rev
Trending
90-day click momentum
OXO Good Grips 2 Pack Palm Brush Storage Set with Soap Dispensing Nylon Bristles Black Holder
OXO$24.344.4★
Full Circle Bubble Up Bamboo Dish BrushFamily Safe Formaldehyde-FreeErgonomic Palm Scrubber with Handle for Kitchen Cleaning Dish Scrub Brush for Nonstick Cast Iron & Sink Gray 2 Pk
Full Circle$13.034.7★
Full Circle Bubbly Palm Brush & Ceramic Soap Dispenser Family Safe Formaldehyde-Free Kitchen Scrub Brush for Dishes Nonstick & Cast Iron White
Full Circle$14.754.6★
MR.SIGA Soap Dispensing Palm Brush Kitchen Brush for Dish Pot Pan Sink Cleaning Pack of 2 Navy/Blue
MR.SIGA$15.934.4★
MR.SIGA Soap Dispensing Palm Brush Storage Set Kitchen Brush with Holder for Pot Pan Sink Cleaning 1 Set
MR.SIGA$14.954.4★
What buyers say about palm brush
What buyers praise and complain about, mined from review topics.What buyers love
“No mess”
“Well built and seems durable”
“Good value for the money”
“Holds up well”
“Easy to replace”
“not too small'”
“As described”
“Brush worked well”
“Sturdy Brush”
“Best kitchen brush”
What buyers complain about
“Broke within a week”
“Too big”
“I feel like it doesnt clean well”
“Leaks ALOT”
“Garbage quality”
“Nylon is plastic”
“Terrible odor”
“A bit stiff”
“just way over priced”
“Does not work”
Top return reasons
Common questions
- Is palm brush profitable to sell on Amazon United States?
- The niche generates $182K/yr across 39 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +3.3%. Flapen's verdict: Worth a look (52/100).
- How competitive is the palm brush niche?
- 17 brands and 587 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in palm brush?
- Top complaints mined from reviews: Durability, Size-Overall, Ease Of Cleaning. The return rate is 0.8%.
- When does demand for palm brush peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the palm brush niche?
- Listings span $2.91–$36.72; the average listing price is $11.34 (sweet spot $15–$100). The average incumbent carries 6,512 reviews — the moat a new listing must climb.