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Pain Relief Spray

Maybe

An estimated 0.0% of orders come back. But the average product has 9,504 reviews to catch up to, so Pain Relief Spray is a Maybe.

Flapen Score
52
52 / 100
Top 36% of 14,768 Health & Household niches · +3 vs the category median of 49
Market size
$602K/yr380K searches / yr
90-day growth
+4.7%search demand this quarter
Competition
63%top-5 click share · 9 brands · 59 sellers

Flapen Score

Pain Relief Spray against its category

The dotted line is the Health & Household average. Past it, Pain Relief Spray is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pain Relief Spray market on Amazon at a glance

Shoppers on Amazon United States searched for Pain Relief Spray 380K times last year and spent an estimated $602K. The top 5 brands take 90% of clicks. Demand peaks in Jun. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 11.2% of those searches ended in a purchase.

Shoppers searched for this 380K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved +4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $602K a year.

Searches, last 12 months
380K
Growth, 90 days vs prior 90
+4.7%
Conversion, latest week
11.2%
Market size, estimated
$602Ka year
Peak month
June2.3× the quietest month
Top search term
pain relief spray79K searches a year

02 · Price

A sale here is worth $14.15.

Listings sell for $14.15 on average, from $5.71 to $34.90. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 4,000 to 5,000 of them. At $14.15 that is $57K to $71K a year per listing.

Average price
$14.15under the $15 to $100 sweet spot
Price range
$5.71–$34.90
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
50K–60K
Units per listing a year
4,000–5,000
Revenue per listing a year
$57K–$71K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

53% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #59 within Joint & Muscle Pain Relief. It carries 9,504 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#59in Joint & Muscle Pain Relief
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
9,504per listing
Listings tracked
17

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 78 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
78 months

Products

Top Pain Relief Spray products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.

$0$60K$120K$181K$241K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

59

Est. top-5 brand share

90%

Top 20: 100%

Est. top-5 click share

63%

Top 20: 100%

Open market

6%

  • Icy Hot37%
  • Vicks33%
  • Biofreeze11%
  • Aleve5%
  • Aspercreme5%
  • Stopain4%
  • Open — no brand owns it (3 brands, 6%)

Demand

Pain Relief Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 2.3×

Search terms

Top Pain Relief Spray search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • pain relief spray79K/yr
  • icy hot spray80K/yr
  • pain spray43K/yr
  • vapo freeze pain relief spray28K/yr
  • stop pain spray17K/yr
  • pain spray maximum strength8K/yr
  • vapo freeze15K/yr
  • vapofreeze pain relief spray12K/yr
  • vicks vapo freeze pain relief spray13K/yr
  • vicks spray11K/yr

Reviews and returns

What reviews say buyers love and hate about Pain Relief Spray

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Efficiency”
13%of negative reviews mention “Smell”
<0.1%of orders come back, a rate Amazon rounds to zero
“Strong odor”
A buyer, on “Smell”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Pain Relief Spray questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data