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Pain Relief Patches

Maybe

Shoppers spend an estimated $9.6M a year here. But the top 5 brands take 100% of clicks, so Pain Relief Patches is a Maybe.

Flapen Score
56
56 / 100
Top 21% of 14,768 Health & Household niches · +7 vs the category median of 49
Market size
$9.6M/yr3.9M searches / yr
90-day growth
+0.1%search demand this quarter
Competition
70%top-5 click share · 5 brands · 124 sellers

Flapen Score

Pain Relief Patches against its category

The dotted line is the Health & Household average. Past it, Pain Relief Patches is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pain Relief Patches market on Amazon at a glance

Shoppers on Amazon United States searched for Pain Relief Patches 3.9M times last year and spent an estimated $9.6M. All 5 brands take every click. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 13.8% of those searches ended in a purchase.

Shoppers searched for this 3.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.8% of those searches ended in a purchase. Searches in the last 90 days moved +0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9.6M a year.

Searches, last 12 months
3.9M
Growth, 90 days vs prior 90
+0.1%
Conversion, latest week
13.8%
Market size, estimated
$9.6Ma year
Peak month
May1.4× the quietest month
Top search term
salonpas676K searches a year

02 · Price

A sale here is worth $17.80.

Listings sell for $17.80 on average, from $5.52 to $46.91. Amazon reports units sold in ranges. This niche sold 600K to 800K a year. The average listing sells 30,000 to 40,000 of them. At $17.80 that is $534K to $712K a year per listing.

Average price
$17.80inside the $15 to $100 sweet spot
Price range
$5.52–$46.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
600K–800K
Units per listing a year
30,000–40,000
Revenue per listing a year
$534K–$712K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

74% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #60 within Joint & Muscle Pain Relief. It carries 9,837 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
84%
Out of stock, average day
0.0%
Average rank
#60in Joint & Muscle Pain Relief
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
9,837per listing
Listings tracked
19

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
57 months

Products

Top Pain Relief Patches products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 flat

Sellers

124

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

0%

  • Brand 174%
  • Brand 210%
  • Brand 39%
  • Brand 45%
  • Brand 52%

Demand

Pain Relief Patches search demand

Weekly searches over the year, seasonality beneath. Pick a range.

80K60KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Pain Relief Patches search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • salonpas676K/yr
  • salonpas lidocaine patches maximum strength369K/yr
  • salonpas pain patches809K/yr
  • pain patches360K/yr
  • icy hot patch266K/yr
  • biofreeze patches206K/yr
  • pain relief patches222K/yr
  • parches para dolores musculares171K/yr
  • salonpas patches147K/yr
  • pain patch107K/yr

Reviews and returns

What reviews say buyers love and hate about Pain Relief Patches

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Efficiency”
25%of negative reviews mention “Adhesion/Stickiness”
0.1%of orders come back
“Doesn't stay on”
A buyer, on “Adhesion/Stickiness”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pain Relief Patches questions

Answered from the same tracked data.